Vihan Mathur
Cinema creates stronger brand impact through family audiences, Val Morgan finds
The research revealed cinema remains one of the few environments where families actively choose to spend time together.
by Vihan Mathur – Mar 30, 2026
Inside the 'insidiously brilliant' rise of Rainbet’s gambling empire
I repeat, this article is not sponsored by Rainbet.
by Vihan Mathur – Mar 30, 2026
Foxtel Business scores exclusive beIN SPORTS deal bringing football and tennis back
The deal sees Foxtel Business become the exclusive distributor of beIN SPORTS’ three linear channels in pubs and clubs.
by Vihan Mathur – Mar 27, 2026
Fabulate joins YouTube Creator Partnerships API program
The announcement was made at the 2026 YouTube NewFront event in New York.
by Vihan Mathur – Mar 27, 2026
Maple Social Club links with noisy as exclusive commercial partner
Noisy will act as Maple Social Club’s exclusive external commercial partner and advisor
by Vihan Mathur – Mar 27, 2026
Mardi Gras drives audience surge across QMS Sydney network
Audience numbers across the The Oxford Street precinct were up 23%.
by Vihan Mathur – Mar 27, 2026
Snapchat drops 'AI Clips' to turn photos into shareable video
Unlike open-ended text-to-video tools, AI Clips are designed for repeat engagement and mass distribution.
by Vihan Mathur – Mar 27, 2026
LinkedIn and INVNT launch AI Skills Sprint Sydney for recruiters
‘AI Skills Sprint’ brought together more than 270 talent acquisition leaders and recruiters.
by Vihan Mathur – Mar 27, 2026
ChatGPT opens doors to ads in Australia
OpenAI said there will be a clear separation between sponsored content and organic responses.
by Vihan Mathur – Mar 27, 2026
WPP Media tops RECMA Australia rankings 2025
EssenceMediacom remains the top-ranked agency in Australia.
by Vihan Mathur – Mar 26, 2026
Ticketek and TEG lock in decade-long Dunedin Venues deal
Ticketek will become the exclusive ticketing partner for Forsyth Barr Stadium and the Dunedin Centre.
by Vihan Mathur – Mar 26, 2026
‘Safeguard the identities’ : Meet the IMDB for creators
The launch comes as AI-generated content and deepfakes increase pressure on the industry.
by Vihan Mathur – Mar 26, 2026
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