Icon Agency becomes B Corp Certified
Jo Painter: "It made us put evidence behind what we say we stand for."
by Alisha Buaya – 23 hours ago
Four Pillars Gin launch 'Expect Different' platform via Weave
The brand and Weave chose traditional production methods to contrast with the growing use of AI-generated creative.
by Alisha Buaya – Oct 1, 2026
WPP ANZ revenue and headcount fall in 2025
Total revenue dropped 9% from $769.1m in 2024 to $700.3m in 2025.
by Staff Writer – Oct 1, 2026
Farmers Union turns its living cultures into a campaign with Thinkerbell
Regina Stroombergen: "We love the idea that inside every tub of Farmers Union is a billion feel-good live cultures ready to move, guide and get you through your day."
by Alisha Buaya – Sep 30, 2026
Are Direct helps retailers stock up for Xmas with refreshed TheMarketHub platform
Retailers can shop hundreds of brands and thousands of products, including exclusive items curated for independent stores.
by Staff Writer – Sep 30, 2026
Latest stories
Toyota and Saatchi & Saatchi launch 'Mud Dance' for HiLux
Mandie van der Merwe: "It's bold, culturally distinctive and enormously entertaining."
by Alisha Buaya – Sep 29, 2026
Bec Penn has been appointed Omnicom Media's Head of Retail Media
The appointment comes only two months after she launched her own consultancy.
by Staff Writer – Sep 29, 2026
VML New Zealand creates Kiwi-focused campaign for Coca-Cola
The ad connects individual Coca-Cola products to familiar Kiwi occasions, with the line "There's a Coke for everyone."
by Alisha Buaya – Sep 29, 2026
KFC serves "More Tender Than Ever" boyband campaign via Special
Special turned the idea of tenderness into an entertainment concept inspired by the boyband era, rather than taking a product-led approach.
by Alisha Buaya – Sep 29, 2026
Insignia Financial appoints Wavemaker Australia as media agency
The brands include financial advice businesses Bridges and Shadforth, and superannuation and investment brands MLC and Plum.
by Alisha Buaya – Sep 29, 2026
The Wiggles lead 2026 AFL Grand Final Parade delivered by Seeker
The AFL hopes the opening act becomes a Grand Final Friday tradition, with a different act each year.
by Alisha Buaya – Sep 29, 2026
SIXGUN wins Ronald McDonald House Australia SEO account
David Pagotto said: "The team and I couldn't be more excited to work with an organisation who has a long and established legacy of helping families stay connected when it matters most."
by Alisha Buaya – Sep 28, 2026
Jessica Torstensson steps up to GM – Growth at Bench Media
Ori Gold: "She challenges our thinking, brings a clearer understanding of our clients’ businesses and helps turn that into stronger recommendations."
by Alisha Buaya – Sep 28, 2026
Steve Buscemi reprises villain role in Telstra campaign targeting scammers via Bear Meets Eagle On Fire
The campaign highlights Telstra's network, which blocks millions of scam calls and texts each month.
by Alisha Buaya – Sep 27, 2026
AAMI enlists AFL stars, Kylie Minogue for Grand Final "Rescue" moment
Mim Haysom: "What started as a simple rescue mission for the AFL ball five years ago has become a much-loved part of Grand Final day."
by Alisha Buaya – Sep 27, 2026
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