Telstra trims $19m from advertising bill as profit climbs
Telstra’s promotion and advertising expense fell 6.6 per cent to $267 million as FY26 profit rose 2.7 per cent.
by Tom Gosby – Aug 13, 2026
AiMCO goes bigger for 2027 Summit with VIP breakfast
The influencer industry body is moving to the Roundhouse, adding new VIP experiences and opening member submissions.
by Tom Gosby – Aug 11, 2026
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ADIA & Research Society propose merger as AI pressure mounts
ADIA and The Research Society want one peak body to represent Australia’s research, data and insights sector.
by Tom Gosby – Aug 11, 2026
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carsales puts Westpac finance inside the private car hunt
Private car buyers on carsales and RedBook can now access Westpac finance information while browsing listings.
by Staff Writer – Aug 9, 2026
Can your ambassador beat Robert Irwin? Talent Index opens to brands
Brands can now nominate talent for independent consumer testing in the 2026 Australian Talent Index.
by Tom Gosby – Aug 9, 2026
Latest stories
Foxtel Media lands five heavyweight sponsors for AFLW 2026
NAB, Toyota, Medibank, Harvey Norman and AAMI return as Foxtel Media builds on record AFLW audiences.
by Tom Gosby – Aug 6, 2026
Marketers risk misreading Australians, TRA warns
TRA’s Aussie Minds framework identifies six consumer mindsets shaping trust, media habits and brand decisions.
by Tom Gosby – Aug 5, 2026
Runnit takes aim at marketing’s AI admin problem
Australian platform Runnit uses organisational knowledge to automate project planning, resourcing and workflows for marketing teams and agencies.
by Staff Writer – Jul 26, 2026
ThinkNewsBrands calls for rethink of keyword blocklists
Vanessa Lyons says automated brand safety tools can block ads from trusted journalism and reduce campaign opportunities.
by Staff Writer – Jul 24, 2026
AI surge puts Australia’s only industry privacy code under review
ADIA wants public feedback as its privacy code confronts AI, youth data and overseas information sharing.
by Staff Writer – Jul 22, 2026
Chupa Chups breaks out of the lollipop aisle with ‘Funshine’ campaign
The Idea Shed and Havas Media Australia developed the launch campaign for three new Chupa Chups lolly products.
by Staff Writer – Jul 22, 2026
Heinz scores five-year sauce deal across NSW stadiums
The brand has secured exclusive condiment rights across major Venues NSW stadiums and entertainment venues.
by Staff Writer – Jul 22, 2026
News Corp says brand equity matters more than prompts in AI search
News Corp says AI is now the first audience for content as marketers battle for citations, not just clicks.
by Natasha Lee – Jul 19, 2026
Suncorp’s Cannes Lions team joins RESET 2026
Mim Haysom and Andy Fergusson will unpack the strategy behind Suncorp’s Cannes Lions-winning ‘Haven’ campaign.
by Mediaweek – Jul 13, 2026
Specsavers marks 15-year Fred Hollows partnership with artist range
The $199 range features Atipalku Intjalki’s artwork, with $25 from each pair supporting The Fred Hollows Foundation.
by Mediaweek – Jul 13, 2026
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