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Jessica Folkard: 'Marketers should focus on identifying and targeting confident consumers who move decisively through the purchase journey.'
Andrea Martens: 'By providing clear frameworks and ethical guardrails, we want to ensure marketers can lead with confidence and unlock the full...
James Zipeure: 'His leadership will ensure that Mortar not only delivers powerful technology but also drives extraordinary outcomes for every customer we...
Colleen Ryan: 'To become culturally fluent, you have to be constantly observing how that process is influencing how the trends are likely...
ANZ's Helen Kerr and Elizabeth Rudall on the audience value in the 5 in 5 podcast. And why you're (probably) not the...
Damon Rielly: 'Jo-Anne’s proven ability to build purpose-driven brands and deliver measurable growth will accelerate our journey.'
Tom Muller: 'Their support is crucial in our mission to deliver sustainable, clean water solutions that will change lives for generations.'
Hannah Chiu: 'The Fandom Tour demonstrated that authentic community engagement, facilitated through influencers' channels and genuine passion, creates powerful brand connections.'
Dan Jowett: 'His expertise in raising brand profile will be crucial to Openmarkets’ strategy, enabling us to reach audiences who matter and...
Vanessa Lyons: 'This latest audience data underscores the legitimate, addressable reach news publishing offers advertisers, along with a wealth of brand and...
Steph Babin: 'By recreating a taste of the inflight journey in unexpected places, we’re sparking curiosity, building emotional connection, and allowing people...
Strategic consultancy 5D has launched a new model called Choice Framing, aiming to help marketers tailor strategies based on how consumers behave...
'Our most successful partners are those who embrace change and experiment alongside us, keeping the festival fresh, exciting, and ahead of the...
Fiona Roberts: 'With this integration, we’re unlocking deeper visibility into both browsing and buying behaviours, enabling more precise and actionable insights for...
Guy Jarvie: 'AI Overviews and generative search are already influencing user behaviour locally.'
Andrea Martens: 'It's about giving marketing leaders the clarity and tools to shape what’s next and drive meaningful impact.'
James Fitzgerald: 'We’re hoping to connect their 12,500+ members with learning that is more doable and something they can actually use, not...
Dean Norbiato: 'Aussies have really connected with Tasman Town and we’re excited to share the next chapter with some of our favourite...