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The Sydney-based digital marketing agency will lead Melbourne Victory's performance marketing push ahead of the 2025/26 A-League season.
Honeycomb Strategy has appointed Lyla Thorn to the newly created role of marketing and content manager, strengthening the consultancy’s industry presence.
New LinkedIn research finds that younger B2B buyers still rely on professional networks over AI-generated content to vet brands.
'I love to sit back and watch them own their stuff. There's very clear accountability in my team, but they feel supported...
'It is about customer connection, experience and inspiration and genuinely having that heart connection with our customers.'
Peter Photinos: 'We're using this event to showcase our investment in robust model evaluation, moving beyond the 'statistical witch doctor' approach of...
Jodie Teaken: 'The best thing you can do is be where your audience is, let audiences tell you where they're going to...
Jessica Folkard: 'Marketers should focus on identifying and targeting confident consumers who move decisively through the purchase journey.'
Andrea Martens: 'By providing clear frameworks and ethical guardrails, we want to ensure marketers can lead with confidence and unlock the full...
James Zipeure: 'His leadership will ensure that Mortar not only delivers powerful technology but also drives extraordinary outcomes for every customer we...
Colleen Ryan: 'To become culturally fluent, you have to be constantly observing how that process is influencing how the trends are likely...
ANZ's Helen Kerr and Elizabeth Rudall on the audience value in the 5 in 5 podcast. And why you're (probably) not the...
Damon Rielly: 'Jo-Anne’s proven ability to build purpose-driven brands and deliver measurable growth will accelerate our journey.'
Tom Muller: 'Their support is crucial in our mission to deliver sustainable, clean water solutions that will change lives for generations.'
Hannah Chiu: 'The Fandom Tour demonstrated that authentic community engagement, facilitated through influencers' channels and genuine passion, creates powerful brand connections.'
Dan Jowett: 'His expertise in raising brand profile will be crucial to Openmarkets’ strategy, enabling us to reach audiences who matter and...
Vanessa Lyons: 'This latest audience data underscores the legitimate, addressable reach news publishing offers advertisers, along with a wealth of brand and...
Steph Babin: 'By recreating a taste of the inflight journey in unexpected places, we’re sparking curiosity, building emotional connection, and allowing people...
