Foxtel Media lands five heavyweight sponsors for AFLW 2026
NAB, Toyota, Medibank, Harvey Norman and AAMI return as Foxtel Media builds on record AFLW audiences.
by Tom Gosby – Aug 6, 2026
Marketers risk misreading Australians, TRA warns
TRA’s Aussie Minds framework identifies six consumer mindsets shaping trust, media habits and brand decisions.
by Tom Gosby – Aug 5, 2026
Runnit takes aim at marketing’s AI admin problem
Australian platform Runnit uses organisational knowledge to automate project planning, resourcing and workflows for marketing teams and agencies.
by Staff Writer – Jul 26, 2026
ThinkNewsBrands calls for rethink of keyword blocklists
Vanessa Lyons says automated brand safety tools can block ads from trusted journalism and reduce campaign opportunities.
by Staff Writer – Jul 24, 2026
AI surge puts Australia’s only industry privacy code under review
ADIA wants public feedback as its privacy code confronts AI, youth data and overseas information sharing.
by Staff Writer – Jul 22, 2026
Latest stories
Chupa Chups breaks out of the lollipop aisle with ‘Funshine’ campaign
The Idea Shed and Havas Media Australia developed the launch campaign for three new Chupa Chups lolly products.
by Staff Writer – Jul 22, 2026
Heinz scores five-year sauce deal across NSW stadiums
The brand has secured exclusive condiment rights across major Venues NSW stadiums and entertainment venues.
by Staff Writer – Jul 22, 2026
News Corp says brand equity matters more than prompts in AI search
News Corp says AI is now the first audience for content as marketers battle for citations, not just clicks.
by Natasha Lee – Jul 19, 2026
Suncorp’s Cannes Lions team joins RESET 2026
Mim Haysom and Andy Fergusson will unpack the strategy behind Suncorp’s Cannes Lions-winning ‘Haven’ campaign.
by Mediaweek – Jul 13, 2026
Specsavers marks 15-year Fred Hollows partnership with artist range
The $199 range features Atipalku Intjalki’s artwork, with $25 from each pair supporting The Fred Hollows Foundation.
by Mediaweek – Jul 13, 2026
Steggles puts charity on the menu with new campaign
The 2026 Charity Chook campaign gives 30 cents from each July purchase to Australian children’s charities.
by Mediaweek – Jul 13, 2026
The Marketing Club takes RMIT students inside the industry
RMIT students will gain access to TMC’s network of almost 18,000 marketers across Australia and New Zealand.
by Mediaweek – Jul 10, 2026
IAB: Australians research more before buying as budgets tighten
IAB Australia and Pureprofile research shows shoppers are checking more sources before spending.
by Mediaweek – Jul 6, 2026
Streets and dusk expand ice cream fragrances into body care
The July launch takes Bubble O’Bill, Rainbow Paddle Pop, Splice and Weis scents into bath and body.
by Mediaweek – Jun 29, 2026
News Australia and THE ICONIC partner for NRLW campaign
THE ICONIC’s first sports sponsorship will be amplified through News Australia’s NRLW editorial and social channels.
by Mediaweek – Jun 26, 2026
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