Outdoor Media Association

Elizabeth McIntyre: "The growth over the past three months reflects strong momentum that has been the hallmark of our industry’s performance in 2026 so far."

by Alisha Buaya – Oct 13, 2026

Digital now accounts for 77.1 per cent of OOH revenue, with the industry hitting $744.1 million in the first half.

by Tom Gosby – Aug 25, 2026

Twenty-eight out-of-home members are donating digital inventory to The Big Appeal ahead of the end of financial year.

by Natasha Lee – Jun 9, 2026

The Outdoor Media Association gathered the industry at W Sydney to celebrate top out-of-home leaders.

by Duane Hatherly – May 8, 2026

The campaign will run across thousands of out-of-home placements.

by Vihan Mathur – Apr 13, 2026

The awards recognise individuals, teams and organisations contributing to the development of the OOH industry.

by Mediaweek – Apr 7, 2026

OMA’s OUTperform event returns to W Sydney in May to tackle outdoor media's future, AI, and regulatory hurdles.

by Duane Hatherly – Mar 24, 2026

The $20 million measurement tool MOVE 2.0 is live, giving planners power to track audience mobility over formats.

by Duane Hatherly – Mar 20, 2026

The launch of the unified MOVE currency gives Australia's OOH industry real-time data to validate its real-world impact.

by Elizabeth McIntyre – Mar 13, 2026

The Outdoor Media Association has revealed the finalists for its 2025 Creative Awards ahead of the winners announcement on 1 April.

by Mediaweek – Mar 12, 2026