Latest stories
Amplify appoints Jordan Dale as global creative director
The agency has relocated Dale from London to Sydney, and has made two other major internal promotions.
by Vihan Mathur – Feb 11, 2026
'The Kid LAROI' becomes 'The Man LAROI' in new Uber Eats ad
Special and director Steve Ayson turn The Kid LAROI into ‘The Man LAROI’ for Uber Eats.
by Mediaweek – Feb 11, 2026
Supermassive nabs Josh Taylor-Dadds as first-ever executive strategy director
Taylor-Dadds joins from TBWA Sydney, where he was head of strategy.
by Vihan Mathur – Feb 11, 2026
QMS and Allianz launch ‘Go Australiaaahh!’ for Milano Cortina Winter Games
It reinforces the insurer’s long-term commitment to premium out-of-home.
by Natasha Lee – Feb 10, 2026
JCDecaux lights up New Zealand with live Olympic fan support
Bringing real-time fan engagement into public spaces.
by Natasha Lee – Feb 9, 2026
AAMI reframes luck and unpredictability in new ‘Because Australia’ campaign via Leo Australia
For every win, there’s a wobble - and luck, like everything else, rarely arrives evenly distributed.
by Natasha Lee – Feb 9, 2026
Nova's new groove with ‘Don’t Think, Just Nova’ campaign revamped
The network is doubling down on talent-led branding.
by Natasha Lee – Feb 9, 2026
Raising Children Network launches 'the guide you never got'
Every parent has had that moment of ‘I have no idea what I’m doing.’
by Makayla Muscat – Feb 9, 2026
How Super Bowl ads get into our memories
The stickier the brands, the more humour, pop culture, storytelling, celebrities and audience tease the use.
by Makayla Muscat – Feb 9, 2026
Berlei says the quiet part out loud with perimenopause-led ‘I’m not hot’ campaign
Let's face it, perimenopause has a branding problem.
by Natasha Lee – Feb 9, 2026
Best&Less ditches perfection for the reality of family life
It's the retailer’s most significant creative and strategic reset in years.
by Natasha Lee – Feb 5, 2026
Oz Lotto launches ‘Kinda Life Changing’
Ryan Fitzgerald: 'Australians have a knack for downplaying things.'
by Makayla Muscat – Feb 4, 2026
'Who survives, who disappears?': TrinityP3’s Darren Woolley on Australia's agency barbell
The great agency reshuffle is no longer a vibe - it’s a dataset.
by Natasha Lee – Feb 4, 2026
OMA backs ‘Fresh veg, deliciously affordable’
Elizabeth McIntyre: 'We have an important role in public conversation.'
by Makayla Muscat – Feb 3, 2026
COLORBOND re-enters the brand wars with a coast-to-coast Clemenger campaign
'Made in Australia' celebrates 60 years.
by Makayla Muscat – Feb 3, 2026
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