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Nicole Bardsley: 'The post-vote Democracy Sausage is a cherished part of Aussie culture.'
Krista Blythe: 'This refresh is about showing up in a way that reflects how far we’ve come.'
Kylie Macey: 'Our goal was to create more than just an awareness campaign, we wanted to help build a national movement around...
Bart Pawlak: 'This not only leaves an increasingly value conscious audience feeling reassured by Budget Direct, but also with a smile on...
The campaign launches in Australia and internationally, alongside a suite of OOH, digital display and social content.
Giles Watson: 'Working closely with Belong’s in-house team, we turned these great features into a campaign that makes becoming ‘Data Rich’ the...
Tim Barrett: 'We needed a way to grab people’s attention where it matters most - literally in their bathrooms.'
Nathan Ruff: 'Fabulate offers the key functionality we were looking for - particularly in leveraging AI for brand safety and campaign reporting.'
While Google insists its AI Overviews improve engagement, fresh research paints a different picture.
Andy Branson: 'Our teams have worked hard to meet our customer feedback that kept highlighting to us that Australians love their chill...
Brent Smart: 'So much care and craft has gone into these, I can’t wait to see them before some animated film my...
Guia Taylor: 'Your Shed Your Way captures what the brand offers in a bold, relatable way that will directly engage target segments.'
Matt McMahon: 'This project had some complex pieces, but the exceptional team at Elephant Room have broken down the complexity and made...
Kathleen O’Dwyer: 'Physical violence against workers is never ok, but smaller acts of aggression are also not acceptable and they all add...
Prudence Riley: 'We’re incredibly excited to see our new brand direction come to life to reflect the amazing atmosphere of this festival.'
Strategic shift sees Collins double down on KFC while winding down Taco Bell operations.
Sam Bremner: 'We specifically wanted to highlight the aspect of reality TV and the involvement of sole traders in bringing TV shows...
Tim Barrett: 'Our mini-golf activation turns the urban water cycle into something tangible and fun.'