It's being powered by more than 25 million paying Snapchatters globally.
The fear? Much of the industry conversation still leans on outdated assumptions.
They're predicting a shift toward comfort and curation.
New Snapchat research reveals young Australians are turning to friends — not influencers or algorithms — for shopping inspiration this peak retail...
The digital detox may not be optional, but how brands respond definitely is.
See the top industry stories trending today.
Snapchat helping to reshape how Gen Z interacts with the world around them.
A prime destination for audiences hungry for tales of famous feuds, frenemies, and falling outs.
Lou Barrett: 'At News, we are hyperfocused on driving engagement with our audiences because it allows us to understand the motivation behind...
Peter Corbett: 'Australians spend an average 44 hours a week, or around six hours a day consuming digital entertainment. This survey gives...