Gen Z
Showing 21 - 30 of 32 results
News unveils next-gen AI data capabilities
Lou Barrett: 'At News, we are hyperfocused on driving engagement with our audiences because it allows us to understand the motivation behind the data.'
by Emma Shepherd – Mar 11, 2025
Streaming on par with FTA viewing as social media consumption decreases: Deloitte 2024
Peter Corbett: 'Australians spend an average 44 hours a week, or around six hours a day consuming digital entertainment. This survey gives us a great insight into what they consume and why.'
by Alisha Buaya – Nov 4, 2024
Melbourne Social Co.'s Shelley Friesen: A Millennial boss's guide to managing a Gen Z team
'To get the best results out of this generation, we need to tick the boxes that are meaningful to them.'
by Josh Gurgiel – Oct 25, 2024
Exclusive: Instagram flies Off the Handle with launch of first Australian podcast
“We're trying to elevate longer form conversation off platform, while acknowledging how people connect and create on Instagram."
by Alisha Buaya and Kellie Brown – Aug 2, 2024
Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game
“Lynx has always been about empowering guys, and that means evolving alongside them."
by Amy Shapiro – Jul 10, 2024
Gen Z are increasingly seeking out therapy for mental health: Year13
The report works to help media and brands understand the key issues young people need help with.
by Jasper Baumann – Jul 8, 2024
Lauren Meisner: Bumble's fumble proved a good brand apology works
"Though Gen Z is highly critical of corporations ... they want to feel like the brands they support are listening to them."
by Mediaweek Admin – Jun 4, 2024
Secret Sounds Connect finds 90% Gen Zs prefer to spend money on experiences over a house or car
The survey found most Gen Zs have discarded the “life blueprint” of their predecessors.
by Mediaweek Admin – Mar 4, 2024
Self-improvement and sustainability are Gen Z’s top focuses in 2024, Meta reveals
The data points from Meta's Instagram Trend Talk cover fashion and beauty, social media, dating, friendships, and wellness.
by Alisha Buaya – Feb 9, 2024
Mediaweek's A to Z of 2023: Z is for Gen Z
"Gen Z may not only break the rules, they may re-write them entirely."
by Mediaweek Admin – Dec 20, 2023
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