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New report shows linear TV is losing the battle of the box to streaming
Data

New report shows linear TV is losing the battle of the box to streaming

Two-thirds of Australians now prefer streaming to watching TV, and the VFC’s first report says ad dollars should follow suit.

by Natasha Lee – Oct 25, 2026

Why Samsung Ads is selling the TV as the new dinner table
Advertising

Why Samsung Ads is selling the TV as the new dinner table

Richard Wheeler on daily viewing habits, the Home Screen ad unit nobody could bucket, and turning TV data into outcomes.

by Natasha Lee – Oct 19, 2026

Why Samsung Ads wants advertisers and brands to come Home
Media

Why Samsung Ads wants advertisers and brands to come Home

Alex Spurzem: 'Our solutions are designed to help brands move beyond reach alone.'

by Alisha Buaya & Natasha Lee – Oct 14, 2026

Cheek Media makes first commercial appointment as it triples team size
Journalism

Cheek Media makes first commercial appointment as it triples team size

Georgia Gemell, Varsha Yajman, and Bernadette Clarke join as the indie outlet makes its first commercial appointment.

by Natasha Lee – Jun 23, 2026

Samsung TV Plus Australia adds major new channels
Television

Samsung TV Plus Australia adds major new channels

The platform locking in partnerships across BBC Studios, NBCUniversal, Sony Pictures Television and Amazon MGM Studios.

by Mediaweek – Jun 1, 2026

Samsung CTV home screen ads deliver strong ROAS for Tangerine via AdUnion
Adspend

Samsung CTV home screen ads deliver strong ROAS for Tangerine via AdUnion

The campaign reached around two million Aussie households through Samsung Ads.

by Vihan Mathur – Jan 14, 2026

Study finds size really does matter when it comes to home screen ads
Data

Study finds size really does matter when it comes to home screen ads

The device sets the ceiling for attention.

by Vihan Mathur – Nov 24, 2025

Cathay Pacific focused on connected TV with Aria Suite campaign via Samsung Ads
News

Cathay Pacific focused on connected TV with Aria Suite campaign via Samsung Ads

Cathay Pacific has introduced its Aria Suite through a Connected TV campaign with Samsung Ads, reaching nearly one million households across Australia.

by Mediaweek – Sep 30, 2025

With 135 FAST Channels and rapid viewer CTV takeup, LG Ads is keen to grow local relationships
Technology

With 135 FAST Channels and rapid viewer CTV takeup, LG Ads is keen to grow local relationships

In his first interview with local media, Alex Blundell Jones tells Mediaweek about the growth of the local sales team as he establishes local relationships in the market.

by Dan Barrett – Sep 2, 2025

Samsung Ads makes hires former Foxtel Media and NBCUniversal hires to join team
Agencies

Samsung Ads makes hires former Foxtel Media and NBCUniversal hires to join team

Alex Spurzem: 'Carla and Levi’s leadership will not only strengthen our team as we deliver smarter capabilities for advertisers, but also ensure our clients’ campaigns are optimised to their fullest potential.'

by Alisha Buaya – Jul 8, 2025

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