Latest stories
Marketers turn to AI to reclaim time, precision and performance
DoubleVerify’s 2025 Global Insights report outlines five key AI priorities reshaping digital advertising workflows.
by Mediaweek – Aug 14, 2025
ARN appoints Angelo Sinibaldi to lead data product strategy
ARN has named Angelo Sinibaldi as director of data product strategy and commercialisation, tasked with expanding the network’s data offerings.
by Mediaweek – Aug 11, 2025
Sorry Productivity Commission - If AI data protection laws ain’t broke, don’t relax ‘em
Recommendations from the Productivity Commission to relax data laws have been met with a shared outcry from the media sector.
by Dan Barrett – Aug 6, 2025
Then & Now: How PR pros can apply lessons from the late ‘90s internet disruption to today’s AI wave
"AI will prioritise genuine human storytelling and content – and so will the public."
by Sharon Zeev Poole – Jul 24, 2025
I have seen the future of media monitoring and it is Truescope
Australian media monitoring firm Truescope has the lead on competitors with innovative platform with AI at its core.
by Dan Barrett – Jul 21, 2025
Publicis Groupe boss downplays Meta's AI ad tools after strong H1 performance
Arthur Sadoun: 'Honestly, I think it's time to stop talking about how platforms are going to replace us, because it's not a reality.'
by Alisha Buaya – Jul 18, 2025
Platforms push back: YouTube and Meta crack down on 'inauthentic content'
YouTube and Meta are doubling down on originality, updating monetisation and distribution policies to penalise repetitive, mass‑produced and reposted content.
by Tom Gosby – Jul 18, 2025
Email marketing CRM Klaviyo empowers customers with new AI shopping agents
The consumer brand CRM Klaviyo has unveiled a public beta today for its new product delivering its clients conversational AI sales agents.
by Dan Barrett – Jul 16, 2025
Bluprintx acquires Skie to bolster global Salesforce and AI capabilities
Bluprintx has acquired APAC Salesforce consultancy Skie, expanding its AI and Salesforce services and reinforcing its strategy for international growth.
by Tom Gosby – May 30, 2025
Heatseeker AI raises US$1.5 million to accelerate growth
Kate O'Keeffe: Our platform delivers what they truly need - authentic buying behaviour, captured in real time, at scale."
by Alisha Buaya – May 30, 2025
Why AI (not tariffs) is fueling the Chinese D2C TikTok takeover
Consumers are seeing past the label and looking at the product.
by Mal Siriwardhane – May 30, 2025
Nexxen launches AI-powered audience assistant, with LG Ad Solutions among first adopters
Nexxen has integrated generative AI into its data platform via nexAI, providing brands like LG Ad Solutions with an audience discovery tool for rapid campaign planning.
by Tom Gosby – May 27, 2025
Man of Many’s Scott Purcell on how publishers can survive (and thrive) in the AI era
According to Purcell, the key to competing in this new environment is quality, structured, human content.
by Natasha Lee – May 27, 2025
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