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Brittany Fox has launched the platform to give marketing, product, and growth teams a live map of the customer journey across digital...
Cloudflare will offer non-profits and independent newsrooms free tools to monitor and control how AI models access their content.
'We need guiding principles that are going to allow us to move forward and to take advantage of these extraordinary tools.'
A new global study shows one in three Gen Z and one in four Millennials now rely on AI platforms over search,...
Penske Media Corporation is the first major US media company to sue Google over AI summaries reducing web traffic from its search...
New LinkedIn research finds that younger B2B buyers still rely on professional networks over AI-generated content to vet brands.
James Zipeure: 'Welcoming Shane to lead our regional strategy ensures we have the experience and vision to deliver on that promise.'
Melbourne-based digital agency Opollo has become the first in Australia to partner with Semrush Enterprise on its AI Optimisation (AIO) solution.
This research underscores the importance of combining technological capability with human understanding, which is exactly where the real competitive advantage will lie.'
Rod Savage: 'We believe our vision for future functions and upgrades is truly compelling and will excite our audience.'
Andrea Martens: 'By providing clear frameworks and ethical guardrails, we want to ensure marketers can lead with confidence and unlock the full...
Former Mars United Commerce ANZ executive Gary Head has launched CART Index AI, a platform designed to test and optimise retail media...
With most searches now resolved by AI without clicks, HubSpot’s new framework aims to help businesses adapt and grow in the shifting...
Joel Steel: 'We’re also helping marketers consolidate another point solution into a single Engagement OS, with all data in one place.;'
Kiely Decker: 'Our ambition was to weave hyperlocalisation into every execution, from audio shout-outs to shopfront visuals, without losing craft.'
AI is amplifying cultural phenomena and rewiring consumer expectations. As algorithms prioritise what’s new and trending, brands are turning to agile creative...
Cloudflare and Microsoft have launched a new solution to help publishers and brands make their websites searchable via AI tools like ChatGPT...
Matt Hunt: 'He embodies our vision of fusing advanced tech, proprietary data and 25 years of marketing expertise.'