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L’Oréal Paris signs Asher Keddie as brand partner for Australia and New Zealand
The move sharpens the beauty giant’s push into confidence-led, midlife marketing.
by Natasha Lee – Feb 4, 2026
Toyota tops YouGov’s best brand rankings in Australia for 2026
Samsung, Google and YouTube were close behind.
by Mediaweek – Jan 30, 2026
Beyond The Valley’s 10th edition leans into Gen Z brand experiences
Bunnings, Smirnoff and Red Bull were among brands using on-site experiences to reach Beyond The Valley’s Gen Z crowd.
by Mediaweek – Jan 27, 2026
Nine locks in heavyweight sponsor line-up for Australian Open 2026
It's the most hotly contested commercial real estate of the summer.
by Natasha Lee – Jan 20, 2026
Alcaraz leads YoPRO’s high-performance Australian Open push
It will mark his first in-person activation with the brand.
by Vihan Mathur – Dec 12, 2025
IKEA launches 'IKEA, Everywhere' campaign for first Kiwi store
The campaign was curated by Havas Host and Mindshare NZ.
by Vihan Mathur – Dec 8, 2025
Women control the spend, but sport still doesn't speak their language
Thayer Lavielle: 'You have to serve us better. Right now, you’re not even talking to us'.
by Natasha Lee – Dec 7, 2025
S.Pellegrino and Ferrari partner to deliver ultimate luxury
A Ferrari designed sparkling water?
by Vihan Mathur – Dec 5, 2025
QMS renews Vision Australia partnership for Carols by Candlelight
They will be rolling out the fundraiser’s campaign across its national digital outdoor network.
by Natasha Lee – Dec 4, 2025
Coopers launches playful Pale Ale campaign that's 'Reserved for Good Mates'
Andy Graham: 'Original Pale Ale has always been for real mates, real conversations, and real moments. This creative just puts that pride out in the open.'
by Mediaweek Freelancer – Dec 3, 2025
Herald Sun returns as 2026 Australian Open opening week presenting partner
Agostino Giramondo: 'As presenting partner, we're connecting our audiences to world-class tennis.'
by Mediaweek Freelancer – Dec 2, 2025
De Ceglie’s Perth Bears land New Balance in a major coup for NRL’s newest club
They're the first NRL club to sign a team apparel partnership with the global athletic powerhouse.
by Vihan Mathur – Dec 1, 2025
ICC Sydney Theatre rebrands as TikTok Entertainment Centre
The multi-year deal aligns the platform with one of Sydney's most iconic venues.
by Vihan Mathur – Nov 25, 2025
Nine locks in big brands for 2026 Winter Olympic Games
Andrew Cann: 'A huge opportunity for brands to seize this unmissable chance to connect.'
by Vihan Mathur – Nov 24, 2025
realestate.com.au surges to 13 million users
Platform passes 60 percent of online adults during peak spring season.
by Vihan Mathur – Nov 24, 2025
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