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Alisha Buaya

2722 posts
Alisha Buaya
OMD names Rob Frost Chief Strategy Officer
Agencies

OMD names Rob Frost Chief Strategy Officer

Sian Whitnall: 'We know his expertise and leadership will make a transformative impact here at OMD.'

by Alisha Buaya – Sep 10, 2025

oOh!media launches summer strategy with Bundaberg, Qantas and Westpac insights
Data & Insights

oOh!media launches summer strategy with Bundaberg, Qantas and Westpac insights

Jodie Teaken: 'The best thing you can do is be where your audience is, let audiences tell you where they're going to be.'

by Alisha Buaya – Sep 9, 2025

alt/shift/ teams up with ASICS for 2025 cricket uniform launch
Agencies

alt/shift/ teams up with ASICS for 2025 cricket uniform launch

Katie Raleigh: 'We’re proud to have partnered with ASICS to help bring this moment to life, ensuring the story resonated across sports and consumer audiences.'

by Alisha Buaya – Sep 9, 2025

MYOB helps sole operators streamline finances with Solo Money campaign
Agencies

MYOB helps sole operators streamline finances with Solo Money campaign

Gab McKenzie: "It’s about giving sole operators the headspace to focus on the real work, not the 'work work'."

by Alisha Buaya – Sep 9, 2025

Big W taps into everyday chaos and asks: "How Good's That?'
News

Big W taps into everyday chaos and asks: "How Good's That?'

Ryan Gracie: 'This is real life, it’s relatable, it’s raw, and it’s absolutely brilliant work from an incredible team.'

by Alisha Buaya – Sep 9, 2025

Mentos set to 'Mouth Off' with 3D cube campaign at World Square
Out-of-Home (OOH)

Mentos set to 'Mouth Off' with 3D cube campaign at World Square

Nikolah Gibson: 'This campaign gives our target market something as fresh and bold as they are.'

by Alisha Buaya – Sep 9, 2025

The Growth Distillery and Pureprofile reveal five travel booking intent signals
Data & Insights

The Growth Distillery and Pureprofile reveal five travel booking intent signals

Jessica Folkard: 'Marketers should focus on identifying and targeting confident consumers who move decisively through the purchase journey.'

by Alisha Buaya – Sep 9, 2025

ADMA report reveals fast AI adoption outweighs training uptake
AI

ADMA report reveals fast AI adoption outweighs training uptake

Andrea Martens: 'By providing clear frameworks and ethical guardrails, we want to ensure marketers can lead with confidence and unlock the full potential of an AI-powered future.'

by Alisha Buaya – Sep 9, 2025

Older Aussies share their offbeat gardening hacks for Seasol
Agencies

Older Aussies share their offbeat gardening hacks for Seasol

Gavin Chimes: 'We’re ensuring that invaluable wisdom is preserved and passed on, while cementing Seasol’s role as a trusted partner for every gardener.'

by Alisha Buaya – Sep 9, 2025

Canva signs on music provider OTIS for brand campaigns and events
Agencies

Canva signs on music provider OTIS for brand campaigns and events

Cat Van Der Werff: 'With this partnership, people won’t just see our brand, they’ll feel it.'

by Alisha Buaya – Sep 8, 2025

Sophie Robertson joins Are Media as Victoria agency lead
Agencies

Sophie Robertson joins Are Media as Victoria agency lead

Nisar Malik: 'She will create new opportunities and provide marketers access across our premium brand safe eco-system - platform agnostic.'

by Alisha Buaya – Sep 8, 2025

News Australia names Marie Joyce as GM of Suddenly
Agencies

News Australia names Marie Joyce as GM of Suddenly

Mike Connaghan: 'Marie is an outstanding leader and her vision and expertise will be instrumental in capitalising on this growing demand and taking Suddenly to the next level.'

by Alisha Buaya – Sep 8, 2025

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