AI
Showing 1 - 10 of 242 results
MC&V lands We Are Social, Outride and Windsorborn as client roster grows
MC&V adds three new clients and expands its AI artist roster as demand for AI-native production continues to grow fast.
by Natasha Lee – Jul 29, 2026
Obsessd.ai launches to help brands win AI discovery battle
New consultancy aims to help brands improve visibility across AI platforms as consumer search habits evolve.
by Staff Writer – Jul 21, 2026
Beware false idols: Why the cult of Mel Robbins is starting to crumble
Mel Robbins built her empire on two words. Now her podcast is sliding, and the Let Them theory faces its toughest tests.
by Natasha Lee – Jul 20, 2026
New data finds Australians don't trust their tech. Here's why
Trust in technology has hit a record low, with only 30% of Australians now confident it acts in their own best interest.
by Staff Writer – Jul 14, 2026
Straight from the Croisette: What Cannes 2026 revealed about where we're really heading
Yahoo DSP Australia's Maddie Basso unpacks AI-washing, why Australia's size is an edge, and Cannes' shift to action now.
by Maddie Basso – Jul 9, 2026
'F**king bonkers': Evan Shapiro slams Cannes Lions 'cognitive dissonance' amid industry layoffs
The Media Cartographer has taken aim at the lavish spending by agencies like Omnicom after cutting jobs.
by Natasha Lee – Jul 3, 2026
Nine, Microsoft sign Australian-first AI news content deal
Microsoft's Copilot can now cite Nine's masthead journalism, beyond paywalled previews, to ground its AI search outputs.
by Natasha Lee – Jul 3, 2026
Meta names Alex Schultz Chief Data Officer amid AI push
Denise Moreno will also step up as CMO, as the company scales its AI glasses and LLM ambitions.
by Natasha Lee – Jul 2, 2026
EOFY's new battleground: authority, not attention
As AI reshapes discovery, the brands winning EOFY aren't the biggest spenders - they're the most credible.
by Sophie Miura – Jun 30, 2026
AI visibility is the new keyword ranking: a number you can win while losing
James Richardson says brands can win the AI visibility race while quietly going backwards on revenue — and it's happened before.
by James Richardson – Jun 29, 2026
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