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Altius Group extends agency of record with Ne-Lo
Agency News

Altius Group extends agency of record with Ne-Lo

Altius Group has confirmed the next phase of its agency of record partnership with independent agency Ne-Lo, adding a new creative platform and brand refreshes.

by MediaweekSep 25, 2025

Taboola’s Realize drives advertiser performance with AI motion ads
News

Taboola’s Realize drives advertiser performance with AI motion ads

Taboola says advertisers using Realize are beating performance targets by more than 30 per cent, with new AI-powered motion ads lifting conversion rates.

by MediaweekSep 25, 2025

Barry revives ‘Five Cougars’ spirit with new AFL finals ad
Creative

Barry revives ‘Five Cougars’ spirit with new AFL finals ad

Bailey Smith and Charlie Curnow star in Barry’s cheeky new campaign, parodying the infamous early 2000s Cougar Bourbon ad to launch Cherry Vanilla Cola.

by MediaweekSep 25, 2025

Uncomfortable Growth® Uncut. Season 4, Episode 1 – Zunilka Whitnall
Mediaweek Presents Uncomfortable Growth with Rowena Millward

Uncomfortable Growth® Uncut. Season 4, Episode 1 – Zunilka Whitnall

“Increments of kindness and good all adds up to the big sum of making this world a better place.”

by Rowena MillwardSep 25, 2025

Nevam unveils real-time command centre to help CMOs navigate AI blind spots
News

Nevam unveils real-time command centre to help CMOs navigate AI blind spots

Brittany Fox has launched the platform to give marketing, product, and growth teams a live map of the customer journey across digital touchpoints.

by Frances SheenSep 25, 2025

ADMA and NZMA join forces to raise marketing capability standards across Australasia
Marketing

ADMA and NZMA join forces to raise marketing capability standards across Australasia

Andrea Martens: 'Marketers across Australasia face the same challenge, building capability at the pace that change demands.'

by Frances SheenSep 25, 2025

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand
Social Media

Snap hires Clare Rudduck from LinkedIn as Head of Agency in Australia and New Zealand

Clare Rudduck: 'The biggest audience opportunity for marketers right now is reaching and speaking to this audience in a very real way.'

by Frances SheenSep 25, 2025

Amazon Ads brings Netflix inventory and Complete TV to Australia
AdTech

Amazon Ads brings Netflix inventory and Complete TV to Australia

The announcement was made at its Upfronts for 2025.

by Dan BarrettSep 24, 2025

Akcelo strengthens mobile-first expertise with acquisition of POPULA
Agencies

Akcelo strengthens mobile-first expertise with acquisition of POPULA

Founded in 2023 by Jay Morgan and Mitchel O’Donohue, POPULA was created to help brands make advertising built for a mobile-first world.

by Frances SheenSep 24, 2025

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