Latest stories

Wicked Sister appoints Slingshot for media strategy and buying
Pedro Demartini: 'Their energy, strategic clarity, and FMCG experience made them the ideal fit to help scale Wicked Sister.'
by Alisha Buaya – Jul 30, 2025

Betfair fined $871K for VIP customer spam breaches
Betfair has been penalised $871,660 for breaching Australia’s spam laws by sending promotional messages to VIP customers without consent.
by Mediaweek – Jul 30, 2025

Publicis Groupe nabs PayPal’s global media account from WPP Media
Geoff Seeley: 'This PayPal-led process was shaped by our ambition to modernise how we go to market and align with a partner that reflects where we’re headed as a brand.'
by Alisha Buaya – Jul 29, 2025

Australian Retirement Trust reappoints EssenceMediacom Brisbane
Rob Harris: 'EssenceMediacom impressed us with their strategic vision, digital expertise, and deep understanding of the superannuation landscape.'
by Alisha Buaya – Jul 29, 2025

Picklebet picks JOY to lead media strategy
Dan Wilkinson: 'JOY were a standout.'
by Alisha Buaya – Jul 28, 2025

Incredible garlic sauce and sparkling gold chains: Magic scores new clients
Shahram Ghaffurian: 'We’ve been working with both organisations for quite some time, as we’ve undertaken vigorous reviews of their marketing activity.'
by Alisha Buaya – Jul 24, 2025

Anytime Fitness gets a brand workout with Akcelo
Caitlin Bancroft: 'Partnering with Akcelo has helped us reframe how we connect with our prospects and members across every stage of their journey.'
by Alisha Buaya – Jul 24, 2025

'It pays well to rebel': Amber backs solar homes with bold campaign
Emily Rubin: 'It reframes energy action as something everyday Australians can feel proud of. It’s not an angry rebellion - it’s a smart, strategic shift.'
by Alisha Buaya – Jul 23, 2025

Half Dome seals the deal on Moonpig media account
Mary Liu: 'Their strategic thinking, media expertise and clear understanding of our brand and customers made them stand out.;
by Alisha Buaya – Jul 22, 2025

Omnicom unites ANZ operations with new CEO Nick Garrett
John Wren: 'Nick’s deep knowledge of Omnicom and his advisory experience make him the ideal leader to orchestrate these capabilities and drive the growth ambitions of our clients.'
by Alisha Buaya – Jul 22, 2025

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