Latest stories
Enero Group posts FY25 growth, OBMedia sale sharpens focus on agencies
Ian Ball: “As we enter FY26 with a more defined portfolio and an exclusive focus on our award-winning agencies - our focus is firmly on building the next chapter of growth for Enero.'
by Alisha Buaya – Aug 29, 2025
IMAA Spotlight: SPEED Managing Partner Ian Perrin on the indie difference
Ian Perrin discusses his team’s approach to pitching, revealed which indies he thinks are crushing it and his work with the Keep Talking initiative.
by Alisha Buaya – Aug 29, 2025
UnLtd delivers largest-ever largest pro-bono media campaign, alongside EssenceMediacom
Pippa Berlocher: 'The results speak not only to the generosity of our media partners, but also to the commitment and talent of our team, who delivered exceptional outcomes for this important cause.'
by Alisha Buaya – Aug 29, 2025
Ex-Macquarie strategist Olivier Vojetta joins Frontier Media AI as Head of Strategy and Growth
Matt Hunt: 'He embodies our vision of fusing advanced tech, proprietary data and 25 years of marketing expertise.'
by Alisha Buaya – Aug 28, 2025
Telstra avoided fear in cybersecurity campaign, tapped the never-scary... Steve Buscemi...
Alita McMenamin: 'If we just did a security campaign that played into all the tropes of the category, we might get missed. That would be riskier than what we've done. We’ve brought in entertainment and humour to tell that story.'
by Alisha Buaya – Aug 27, 2025
M+C Saatchi Group names its first CMO for Australia & New Zealand
Dani Bassil: 'Anita is part coach, part growth strategist, part client connector, her role will be entirely centred around strategic growth for M+C.'
by Alisha Buaya – Aug 27, 2025
Think HQ rolls out grassroots seatbelt safety initiative in salons and barbershops
Jen Sharpe: 'In this TAC initiative, that chat in the chair matters just as much as the cut you came for.'
by Alisha Buaya – Aug 25, 2025
NRMA Insurance enlists a Beatles classic for film on protecting Australians
Matt Michael: 'A Help Company is more than a campaign – it’s a platform that represents NRMA Insurance’s commitment to helping Australians through its core products and services.'
by Alisha Buaya – Aug 25, 2025
AKQA takes to the "AI battlefield" and promotes Rodney Greenfield to Executive Director of AI & Data
Justine Leong: 'AI is now a battleground for agency differentiation, and Rodney’s elevation to the leadership team reinforces our commitment to treating it not just as a tool, but as a strategic foundation.'
by Alisha Buaya – Aug 22, 2025
Why carsales steered its rebrand in-house and shifted focus on content and audience growth
Constantinou also spoke about cohesiveness, consistency and expanding its content.
by Alisha Buaya – Aug 22, 2025
It's time for a pivot with YouTube Under-16 ban impact to be felt by media planners
It's time for a rethink on how to reach younger audiences as the under-16 social media ban comes into effect.
by Dan Barrett – Aug 21, 2025
Dilate acquires Mentor Marketing to expand full-funnel services
Amanda Reid: 'Together we’re expanding our full-funnel capability and unlocking new opportunities for both teams and, more importantly, for our clients.'
by Alisha Buaya – Aug 19, 2025
Taylors Wines taps Kaimera as media agency - will lead first brand refresh in 50 years
Tanya Marler: 'Kaimera’s strategic clarity, creative energy and understanding of premium brands made them the perfect fit to help us share our story with Australia.'
by Alisha Buaya – Aug 15, 2025
Giulia Palandri returns to 303 MullenLowe Perth as Director of Client Partnerships
René Migliore: 'Giulia brings really valuable insight into complex client needs and how best to develop market-leading approaches.'
by Alisha Buaya – Aug 12, 2025
Thompson Spencer expands trans-Tasman media team
Melanie Spencer: 'We’ve seen phenomenal growth across the business over the past 12 months... Building out our media team is the next step in that journey.'
by Alisha Buaya – Aug 12, 2025
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