social media
Showing 21 - 30 of 37 results
Say Hello to the Gen Z Ad of the year: Hello Social and DJ FISHER Shake Up Lynx’s Fragrance Game
“Lynx has always been about empowering guys, and that means evolving alongside them."
by Talon Editor – Jul 10, 2024
Jasmin Bedir: This too, shall not pass
Things have been hotting up in Cannes, and AI is the subject of all the sordid gossip-mongering.
by Brad Palmer – Jun 25, 2024
25% of Aussies use social media as main news source, despite Meta claims
32% of Australians use Facebook for news, despite Meta saying news is "a small part of the Facebook experience for the vast majority of people."
by Talon Editor – Jun 19, 2024
Virtual influencers will grab 30% of influencer budgets: Ogilvy's Future of Social report
Richard Brett: "Social media remains as popular as ever, accounting for almost half of the time people spent on screens in 2023."
by Talon Editor – Mar 26, 2024
APAC marketers see AI as more important to social media than international counterparts: Meltwater report
45% of respondents plan to invest less time on X, and more time on Instagram and LinkedIn.
by Talon Editor – Mar 12, 2024
Digital advertising spend reaches US$13.5bn; spend on influencer marketing +15%
We Are Social and Meltwater's Digital 2024 Australia report examines the country's digital, social and e-commerce landscape.
by Mediaweek Admin – Feb 21, 2024
ACCC internet sweep about to shake things up online: What's in store for business and influencers
"Influencers and businesses alike need to review their practises and improve their compliance with the Australian Consumer Law."
by Jacqui Capel – Jan 9, 2024
Mediaweek's A to Z of 2023: X is for X (formerly Twitter)
Matt Morgan: "the widening gap between X and its user base will ultimately be its downfall"
by Mediaweek Admin – Dec 19, 2023
Diane Markovski: The rise of the social media influencer
"We have waved goodbye to traditional marketing with brands now itching their way onto social media feeds via influencers"
by Jacqui Capel – Nov 30, 2023
Meltwater reveals social media engagement insights on the 2023 Women's World Cup
Ross Candido: "Seeing events like The Australian Women’s World Cup bringing the nation together and igniting change is hugely exciting"
by Mediaweek Admin – Aug 18, 2023
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