AI
Showing 181 - 190 of 254 results
IAB Leadership Summit: Dr. Daniel Knapp on the future of programmatic and AI in advertising
'AI is no longer a buzzword; it’s table stakes.'
by Mediaweek Admin – Nov 21, 2024
'Salesforce for influencers': Fabulate tackles brand safely using video-led AI tools as it launches SparQ
Ben Gunn: "We believe this will be a game changer for brands wanting to work in the influencer space."
by Alisha Buaya – Oct 8, 2024
Bruno Rodriguez: What marketers need to know about Google AI Overviews
'Having worked with global and US brands like Skyscanner, ClassPass, AWS, and Clio over the last two years, I’ve seen first-hand the impact of AI overviews.'
by Alex Cook – Oct 4, 2024
David Castle: Google's AI Overviews - The New Frontier in SEO and what it means for your strategy
'This shift indicates that Google is becoming more selective and precise about when to deploy AI-generated responses.'
by Sharyn Smith – Sep 19, 2024
Seven launches Seven AI Factory, a dedicated Generative AI and machine learning team
Seven say the AI Factory will boost its audience understanding and advertising strategies across 7plus and 7NEWS digital platforms.
by Jasper Baumann – Sep 5, 2024
TheBird.AI launch offers brands and agencies access to artists and creators
The provides a platform where brands, publishers, and creative agencies can access a diverse roster of AI creators.
by Alisha Buaya – Aug 30, 2024
'Technology improved much quicker than we'd expected': Abe Udy on power of ethical AI voiceovers
"When their voice is used to create a read, the talent is paid a fee. They have full visibility over all work created and can opt-out anytime."
by Alisha Buaya – Jul 31, 2024
Four tech gurus unite to launch 100% Human to warn against spread of AI journalism
Putting authentic, human-generated content ahead of AI-generated material.
by James Manning – Jul 30, 2024
How Microsoft Advertising is using AI to make its partners better, faster, and stronger
Microsoft’s ecosystem currently connects brands with over one billion people through sites that they engage with daily.
by Tess Connery – Jul 24, 2024
'We start and end with humans': Nine reveals its principles for AI use
Suzie Cardwell says that FY25 will see a formal AI strategy delivered for Nine.
by Jasper Baumann – Jul 17, 2024
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