Omnicom Media Australia appoints Matt Northey as Head of Education and Experience

Omnicom Media Australia has appointed Matt Northey as Head of Education and Experience.

Northey joins from TikTok, where he was APAC Head of Global Education and supported Global Business Solutions across nine markets.

In the new role, Northey will oversee career development and employee experience at Omnicom Media Australia, while supporting transformation initiatives across the business. His remit also includes developing pathways for career growth and leadership.

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Northey joins from TikTok

At TikTok, Northey worked with commercial leaders on education programs covering seller capability, product knowledge, client engagement and go-to-market execution.

He has previously held learning and development roles at Urbis, Heinemann Asia Pacific and Emirates.

Omnicom Media Australia chief people and experience officer Alexia Bryant said: “Our people have always been at the heart of our success, and creating meaningful opportunities for them to grow and develop is one of the most important investments we can make.

“Matt brings extensive experience building high-performing learning cultures within some of the world's most dynamic organisations. His experience will help us continue creating an environment where our people can build rewarding careers, develop new expertise and contribute to the long-term success of our agencies and clients.”

Investment in staff development

The appointment follows Omnicom Oceania's partnership with Mark Ritson, which will provide more than 1,000 employees with access to MiniMBA programs.

Northey said: “Careers today are more dynamic than ever, and people are looking for opportunities to continually learn, develop and broaden their experience. Omnicom Media has a strong foundation in this area and a genuine commitment to investing in its people.

“I'm looking forward to helping create even more opportunities for growth and connection across the business.”