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Tom Gosby

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EV curiosity drives 12.2 million Australians into auto content
Data

EV curiosity drives 12.2 million Australians into auto content

Ipsos iris says automotive content reached 57.5 per cent of online Australians in July, led by search and EV research.

by Tom Gosby – Aug 27, 2026

The Trade Desk bets bigger on agentic AI with Kokai Zuma
Technology

The Trade Desk bets bigger on agentic AI with Kokai Zuma

Kokai Zuma adds agentic AI and forecasting upgrades, with The Trade Desk claiming a 32 per cent CPA improvement.

by Tom Gosby – Aug 27, 2026

IMAA opens senior talent pipeline to indie agencies
Agencies

IMAA opens senior talent pipeline to indie agencies

The member-only directory connects independent agencies with senior freelance media talent for projects, pitches and workload spikes.

by Tom Gosby – Aug 27, 2026

News Corp Australia reaches 16.7 million Australians in July
Data

News Corp Australia reaches 16.7 million Australians in July

News Corp Australia reached 16.679 million people in July, putting it 2.6 million ahead of its nearest rival.

by Tom Gosby – Aug 27, 2026

Cost pressures fail to cool $175 billion summer spending
Out-of-Home (OOH)

Cost pressures fail to cool $175 billion summer spending

Australians spent 5.4 per cent more last summer, as oOh!media points marketers to earlier seasonal opportunities.

by Tom Gosby – Aug 26, 2026

Ticker News loosens the tie with Whisky & Suits
Television

Ticker News loosens the tie with Whisky & Suits

Ticker’s new weekly series puts property, investment and business leaders in a more candid, after-hours setting.

by Tom Gosby – Aug 26, 2026

Enigma and Mobile Muster snag $500,000 SBS prize with ‘phone death’
Creative

Enigma and Mobile Muster snag $500,000 SBS prize with ‘phone death’

The laundromat-set campaign won $500,000 in SBS advertising inventory to push more Australians towards mobile phone recycling.

by Tom Gosby – Aug 26, 2026

Airtasker locks in $11m media push with oOh! and NOVA
Media

Airtasker locks in $11m media push with oOh! and NOVA

Airtasker has secured $11 million in media capital across new three-year partnerships with oOh!media and NOVA Entertainment.

by Tom Gosby – Aug 26, 2026

Officeworks taps Snapchat as Zitcha targets Gen Z retail spend
Marketing

Officeworks taps Snapchat as Zitcha targets Gen Z retail spend

Officeworks is the first Zitcha-powered retailer globally to activate Snapchat offsite advertising, launching with a Microsoft campaign.

by Tom Gosby – Aug 25, 2026

Seven’s AFL audience hits 15.5 million as 7plus surges
Television

Seven’s AFL audience hits 15.5 million as 7plus surges

Seven’s AFL coverage reached 15.5 million Australians, while 7plus Sport’s average audience rose 127 per cent year-on-year.

by Tom Gosby – Aug 25, 2026

Digital tightens grip as OOH revenue cracks $744 million
Out-of-Home (OOH)

Digital tightens grip as OOH revenue cracks $744 million

Digital now accounts for 77.1 per cent of OOH revenue, with the industry hitting $744.1 million in the first half.

by Tom Gosby – Aug 25, 2026

Albanese, Taylor and premiers converge on Dubbo for Bush Summit
Media

Albanese, Taylor and premiers converge on Dubbo for Bush Summit

News Corp Australia’s two-day summit brings political and business leaders to Dubbo to tackle regional Australia’s biggest concerns.

by Tom Gosby – Aug 25, 2026

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