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Talon Editor

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Leo Australia wins Grand Effie for Suncorp resilience campaign
Agencies

Leo Australia wins Grand Effie for Suncorp resilience campaign

Leo Burnett Australia has taken out the Grand Effie for its work with Suncorp, while BMF and ALDI claimed Effective Agency and Advertiser of the Year.

by Talon EditorOct 10, 2025

The Australian publishes 2025 edition of Top 100 Innovators list
Publishing

The Australian publishes 2025 edition of Top 100 Innovators list

The Australian has revealed its 2025 Top 100 Innovators list, spotlighting the nation’s most pioneering minds across AI, energy, space, and more.

by Talon EditorOct 10, 2025

Kic co-founder Laura Henshaw steps down as CEO
Technology

Kic co-founder Laura Henshaw steps down as CEO

Kic co-founder Laura Henshaw has revealed that she is stepping down as CEO of the wildly popular Australian health and wellbeing app.

by Talon EditorOct 10, 2025

Camera-shy creatures of myth and lore can't hide from the iPhone 17 Pro in new Vodafone campaign
News

Camera-shy creatures of myth and lore can't hide from the iPhone 17 Pro in new Vodafone campaign

Vodafone partners with Thinkerbell and Apple for the iPhone 17 Pro launch, highlighting its camera upgrades with a campaign featuring mythical creatures caught in the spotlight.

by Talon EditorOct 10, 2025

Cobram Estate is getting fresh with ATime&Place and Half Dome for new integrated campaign
Creative

Cobram Estate is getting fresh with ATime&Place and Half Dome for new integrated campaign

Cobram Estate has partnered with ATime&Place and Half Dome to launch its new national campaign, highlighting the link between freshness and flavour in extra virgin olive oil.

by Talon EditorOct 10, 2025

BBC stages surprise Bluey Duck Cake Cafe pop-up
Marketing

BBC stages surprise Bluey Duck Cake Cafe pop-up

Mediaweek spoke with BBC Studios' Bluey marketing lead Madeleine Santos about keeping the spirit of Bluey active in the lead-up to the 2027 film.

by Talon EditorOct 9, 2025

Google's new AI mode is bad news for publishers, but has opportunities for marketers
AI

Google's new AI mode is bad news for publishers, but has opportunities for marketers

The new AI Mode shifts Google from a search machine to an answer machine as it chases ChatGPT users. But, it is not good news for publishers.

by Talon EditorOct 9, 2025

Full-week Box Office report: Week ending Thu Oct 8
Film

Full-week Box Office report: Week ending Thu Oct 8

It was Taylor Swift vs kids film The Bad Guys 2 this week. Was the fan film enough for Tay Tay to dominate the box office in Australia?

by Talon EditorOct 9, 2025

Foxtel owner DAZN charts a path to profitability as it further invests in sports rights deals like the upcoming NRL package
Streaming

Foxtel owner DAZN charts a path to profitability as it further invests in sports rights deals like the upcoming NRL package

European sports streamer DAZN, which owns Foxtel, is set to reach profitability following an investment last year by billionaire Len Blavatnik.

by Talon EditorOct 9, 2025

Music overtakes sport as Gen Z’s biggest passion: Vevo’s Tim O’Connor unpacks the new age of fandom
News

Music overtakes sport as Gen Z’s biggest passion: Vevo’s Tim O’Connor unpacks the new age of fandom

In an exclusive interview O'Connor looks at how 50 per cent of 18 to 24-year-olds identify with music fandoms, compared to just 31 per cent for sport.

by Talon EditorOct 9, 2025

Netflix, Pfizer Australia and Wesfarmers’ One Media join IAB Australia
Technology

Netflix, Pfizer Australia and Wesfarmers’ One Media join IAB Australia

Netflix, Pfizer Australia and Wesfarmers’ retail media arm One Media are among 16 new organisations to join IAB Australia, bolstering efforts to grow sustainable investment in digital advertising.

by Talon EditorOct 8, 2025

MLC doesn't care about the future. Hires Toast of London's Matt Berry to front campaign.
Agencies

MLC doesn't care about the future. Hires Toast of London's Matt Berry to front campaign.

MLC unveils new brand platform A Lifetime in the Making, created by Princess and fronted by comedy genius Matt Berry.

by Talon EditorOct 8, 2025

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