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Alisha Buaya

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Alisha Buaya
Trend Micro signs on as official partner of McLaren F1
News

Trend Micro signs on as official partner of McLaren F1

Matt Dennington: 'Their expertise was invaluable when supporting the team in electric racing and we’re excited to build on that strong foundation as we head into this next chapter together.'

by Alisha Buaya – Sep 4, 2025

alt/shift/ and Buddy Telco team up for AI-powered stand-up show with Bron Lewis
News

alt/shift/ and Buddy Telco team up for AI-powered stand-up show with Bron Lewis

Rebecca Rizzo: 'It’s a reminder that while tech can do a lot, the magic happens when it’s paired with a human touch.'

by Alisha Buaya – Sep 4, 2025

The NBL is ready to connect with younger fans and to Play It Loud
Agencies

The NBL is ready to connect with younger fans and to Play It Loud

Ted Helliar: 'The NBL doesn’t host games, it hosts chaos, rhythm, and culture. When we play, we PLAY IT LOUD.'

by Alisha Buaya – Sep 4, 2025

Media buyers weigh-in on SBS upfront as public broadcaster makes case for culture, community and lower ad loads
Agencies

Media buyers weigh-in on SBS upfront as public broadcaster makes case for culture, community and lower ad loads

Jay Malig, Sue Cant, Clare Zappia, Ori Gold, Rebecca Segalla and Elise Stark shared their thoughts on the biggest selling points of the public broadcaster's presentation.

by Alisha Buaya – Sep 4, 2025

It's a homecoming for Nate Norrish - he's left Jason Biggs & his wild cherries behind for REBORN
Agencies

It's a homecoming for Nate Norrish - he's left Jason Biggs & his wild cherries behind for REBORN

David Easton: 'His global experience in merging creativity with commercial strategy, particularly within the dynamic worlds of content and media, is exactly what we were looking for to drive our next phase of growth.'

by Alisha Buaya – Sep 4, 2025

It was finders-keepers in a national treasure hunt for a brand-new Nissan Patrol
Agencies

It was finders-keepers in a national treasure hunt for a brand-new Nissan Patrol

Bilgen Tug: 'We celebrated how a Nissan Patrol can give anyone the opportunity to explore all that the Australian landscape has to offer and captured those moments in an authentic way.'

by Alisha Buaya – Sep 4, 2025

Perth Bears name Katie Roberts inaugural GM of Commercial
News

Perth Bears name Katie Roberts inaugural GM of Commercial

Anthony De Ceglie: 'Katie’s track record of driving growth, building high-performing teams, and fostering strong community connections makes her the ideal leader to drive the Bears’ commercial strategy.'

by Alisha Buaya – Sep 4, 2025

National Gardening League makes growing home lawn competitive. Finally.
News

National Gardening League makes growing home lawn competitive. Finally.

Sabrina Hill-Bailey: 'It’s designed to inspire a younger audience and novice gardeners who want to get started but need a nudge - and what better motivator than glory and bragging rights?'

by Alisha Buaya – Sep 4, 2025

alt/shift/ names Katie Raleigh as Sydney MD
Agencies

alt/shift/ names Katie Raleigh as Sydney MD

Elly Hewitt: 'Katie’s reputation speaks for itself. She’s a brilliant operator with the vision, drive and creative smarts to lead our Sydney office into an exciting new chapter.'

by Alisha Buaya – Sep 3, 2025

SBS Upfront highlights ad effectiveness in crowded streaming market
Agencies

SBS Upfront highlights ad effectiveness in crowded streaming market

Keiran Beasley: 'In a world where attention is scarce, smart marketers ensure their message stands out - not lost in the noise - and drives measurable results.'

by Alisha Buaya – Sep 3, 2025

Free Folk expands with Melbourne hires and adds World Supercross to client list
Agencies

Free Folk expands with Melbourne hires and adds World Supercross to client list

Teagan West: 'Work is already underway and we are looking forward to making the Australian GP an event not to miss on the national sporting calendar.'

by Alisha Buaya – Sep 3, 2025

Ex-oOh!media exec Paul Sigaloff joins Mortar as global chief customer officer
Marketing

Ex-oOh!media exec Paul Sigaloff joins Mortar as global chief customer officer

James Zipeure: 'His leadership will ensure that Mortar not only delivers powerful technology but also drives extraordinary outcomes for every customer we serve.'

by Alisha Buaya – Sep 3, 2025

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Alisha Buaya | Mediaweek