Youi
Showing 1 - 8 of 8 results
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Mamamia goes fewer, bigger, deeper for 2027
Out Loud’s record year is now the blueprint: fewer shows, more money behind them, and the brands sitting inside the tent
by Natasha Lee – Oct 18, 2026
'Compelling and amazing': Media buyers give their verdict on Nine's Upfronts 2027
Agency leaders review NineNeo, Nine Outdoor and the network’s plan to connect premium media, audience data and commerce.
by Natasha Lee – Sep 17, 2026
Youi challenges Origin fans to prove they are True Blues or Maroons
Fans can get the chance to earn Official Fan Verification by completing a series of challenges.
by Vihan Mathur – May 25, 2026
Brands pile into Nine’s NRL as 2026 season kicks off
There's a mix of returning blue-chip advertisers and new category entrants signing on.
by Natasha Lee – Mar 5, 2026
I’m With Who? Allianz's scores big with Avril Lavigne ad but audiences struggle to recall brand name
Alex Forrester: 'It takes time to build connection and recall, but this campaign has overcome the biggest hurdle – it has captured attention.'
by Alisha Buaya – Jul 15, 2025
Youi appoints fan-sponsor for 'Footy. Made by Fans' supported by M&C Saatchi Sport & Entertainment
"Asking the AFL for permission to change a guernsey mid-season is no easy feat – but it’s important to us that footy fans can see themselves represented on the big stage.”
by Amy Shapiro – Jul 25, 2024
Youi tops adspend for insurance brands: Nielsen
The insurance sector invested more than $446m in advertising, a 6% year-on-year increase. Travel insurance grew 120% year-on-year.
by Jasper Baumann – Jun 6, 2024
NRL partner Youi launches platform, 'Footy. Made by Fans.'
"We wanted the platform to deliver something of real value to footy fans and tangibly demonstrate Youi’s connection to the game."
by Amy Shapiro – May 30, 2024
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