The Trade Desk
Showing 11 - 20 of 38 results
Netflix moves to new ad metric as platform hits 4 millions Aussie viewers
The streaming giant is expanding ad tech, data and creative capabilities globally.
by Natasha Lee – Nov 6, 2025
The Untapped Advantage: The Trade Desk's Stephanie Famolaro on audio's role in memory, trust and ROI
'Audio thrives on immersion and intimacy. Whether it’s an energising podcast or a gripping audiobook, the medium resonates with listeners on an emotional level.'
by Alisha Buaya – Sep 8, 2025
OMD’s Quianna Baterna wins first Club UnLtd DJ competition
Quianna Baterna of OMD has claimed top honours at the inaugural Club UnLtd event, which brought together emerging DJ talent from the ad industry to support at-risk youth.
by Tom Gosby – May 26, 2025
Disney flexes tech, talent and live sport at 2025 Upfronts
Beyond ads, Disney is exploring integrations around fantasy, betting and even shopping.
by Natasha Lee – May 14, 2025
The cost of fragmented advertising: New data reveals huge consumer ad fatigue
Sara Picazo: 'When the data shows that traditional, single-channel approaches are losing effectiveness, it’s time to rethink the approach.'
by Mediaweek Admin – May 14, 2025
The Trade Desk and Visa partner on spend data for Australian & New Zealand advertisers
The Trade Desk has announced its first global data partnership with Visa, offering advertisers in Australia and New Zealand access to aggregated consumer spend insights for more targeted campaign activation.
by Tom Gosby – May 6, 2025
OzTAM appoints Nexxen as latest VOZ streaming partner to boost programmatic trading
Continuing to drive BVOD programmatic trading efficiencies for the industry.
by Emma Shepherd – Mar 31, 2025
The Trade Desk Q4 misses expectations for the first time since 2016
Jeff Green: 'I’m disappointed that we fell short of our own expectations in the fourth quarter.'
by Emma Shepherd – Feb 14, 2025
The Trade Desk's Ashton De Santis: Upfronts Uncovered - Measurement and accountability take centre stage
'For advertisers ready to embrace the future, the playbook is clear: premium content across the open internet, unified measurement, and a relentless focus on real business outcomes.'
by Mediaweek Admin – Nov 27, 2024
The Trade Desk's Stephanie Famolaro: Regulatory spotlight sparks shift in digital advertising
The question now becomes how do marketers look past Google’s lack of transparency and objectivity if they want to deliver business results?
by Alisha Buaya and Jasper Baumann – Oct 31, 2024
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