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News Australia

Showing 11 - 20 of 69 results

Tubi brings first global brand campaign to Australia
Media

Tubi brings first global brand campaign to Australia

A national rollout spans CTV, outdoor, radio and digital as the free streamer reports growth in Australian viewing time.

by Natasha Lee – Oct 5, 2026

AI never forgets: your past PR crisis is now permanent training data that's hurting your brand reputation
Opinion

AI never forgets: your past PR crisis is now permanent training data that's hurting your brand reputation

News Corp Australia's Mike Cook on why LLMs recall every blunder and why a flawless 5-star footprint looks just as suspect to AI as a scandal.

by Mike Cook – Sep 29, 2026

Locked out for life: News Australia and CommBank take on the housing crisis
Media

Locked out for life: News Australia and CommBank take on the housing crisis

Mastheads including The Daily Telegraph and Herald Sun will run the series, shaped by research into a national hope gap.

by Staff Writer – Sep 27, 2026

News Australia turns AI search research into marketer playbooks
AI

News Australia turns AI search research into marketer playbooks

The Prompt Report debuts with retail, turning two years of AI-search analysis into category advice for marketers.

by Tom Gosby – Sep 14, 2026

News Australia looks to build on trust and human guidance as finance decisions become more complex
Agency & Marketing

News Australia looks to build on trust and human guidance as finance decisions become more complex

The solutions offering aims to give brands a platform to translate complex financial topics into clear information and guidance for consumers.

by Alisha Buaya – Sep 10, 2026

Virgin Australia taps Suddenly for travel media network
Agency & Marketing

Virgin Australia taps Suddenly for travel media network

The network will reach more than 300,000 lounge visitors each month across seven major city airports, who spend an average of 70 minutes in Virgin Australia lounges.

by Alisha Buaya – Sep 9, 2026

News Australia puts trust before AI in travel push
Agency & Marketing

News Australia puts trust before AI in travel push

Beyond'27 Travel shows why brands must earn trust before AI enters the Australian holiday planning and booking journeys.

by Alisha Buaya – Sep 9, 2026

The sports fan has changed. News Australia says marketers haven’t
Marketing

The sports fan has changed. News Australia says marketers haven’t

New research reveals the 7.2 million New Wave Fans reshaping how Australians engage with sport, and where brands need to follow.

by Tom Gosby – Sep 8, 2026

News Australia puts trust at centre of new health push
Publishing

News Australia puts trust at centre of new health push

Better Men, The Happiness Project and Health of the Nation lead News Australia’s expanded health pitch.

by Tom Gosby – Sep 3, 2026

News Australia pitches advocacy as brand growth strategy at Beyond’27
Marketing

News Australia pitches advocacy as brand growth strategy at Beyond’27

Beyond’27 framed trust as a commercial issue as News Australia expanded its advocacy program and appointed four Impact Editors.

by Tom Gosby – Sep 2, 2026

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