Ian Perrin discusses his team’s approach to pitching, revealed which indies he thinks are crushing it and his work with the Keep...
Sam Buchanan: 'We’re proud of the programme’s contribution to addressing both the gender pay gap and the need for female leaders in...
Mediaweek caught up Sam Buchanan, Lisa Squillace, Daniela Rocchi, Karen Halligan and Peter Wilson at the All Screens roll out.
The IMAA hosted its first Victorian Sound-Byte in Melbourne, showcasing insights from top radio and podcast talent to help independent agencies navigate...
Lizzie Young: 'Sound Byte is a great opportunity to learn about audio's evolution and how brands can best harness its power to...
Nicole Moore: 'The standard of the entries was excellent - so many strategically thoughtful and creative ideas for how to amplify our...
Sam Buchanan: 'Clearer rules level the playing field.'
The IMAA is encouraging independent agencies and the wider media industry to support Aboriginal and Torres Strait Islander-owned businesses throughout NAIDOC Week...
Jacqui Alley: 'The IMAA’s goal is to create long-term economic opportunity and visibility for the Aboriginal community through storytelling and genuine collaboration.'
Teams prepared a pitch for the charity’s paid and earned media, showcasing innovative solutions to amplify the charity brand and its work...
Sam Buchanan: 'Our group deals initiative has been one of our greatest achievements as an organisation and continues to raise the bar...
KIIS FM stars to keynote audio-focused event for indie media agencies in Sydney.
Independent Media Agencies of Australia (IMAA) has announced the 18 agencies participating in its 2025 Pitch-Chella initiative, with teams set to pitch...
The 2025 IMAA Indie Census shows 77% of Australian indie media agencies expect ad spend to rise or remain steady, with nearly...
