The agency will mark the milestone with foundation clients and long-standing partners through a series of events reflecting on its 25-year journey.
The activation involved the participants collecting more than 150 kilograms of rubbish across four locations.
Independent Media Agencies Australia is expanding its member event series west, with AI adoption taking centre stage.
The tech council is designed to bring together agency leaders across technology, data and digital innovation.
IMAA CEO Sam Buchanan: 'It’s an honour to have nearly 40 of Australia’s top media and marketing talent'
AI will be a major theme across both conferences.
There are new rules on targeting, vendor transparency and stronger governance.
The nationwide professional development programme attracted its highest-ever number of applicants.
They're welcoming Are Media, Google, Microsoft Advertising and Snapchat on board.
Framework is intended to help agencies prepare early to remain both compliant and competitive.
Among the strongest themes in the report is the continued rise of sport as a premium advertising channel.
IMAA outlines 2026 priorities as Jacquie Alley is reappointed chair following a year of sector growth.
Full winners list is below.
Sam Buchanan: 'We’re no longer that disruptive, annoying industry body that was constantly fighting to be heard.'