Zaid Al-Qassab: 'As we look ahead, our focus is on areas where we can lead with a truly differentiated offering, where our...
Zaid Al-Qassab: 'Her broad leadership experience and client centric approach will power the agency forward.'
Mason will collaborate with chief strategy and experience officer Simon Wassef to help brands participate in, and experiment with, culture.
Dani Bassil: "We’re doing things differently, better, with more diversity, and challenging the status quo."
