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AiMCO to host webinar for creators on safely discussing mental health content
Social Media

AiMCO to host webinar for creators on safely discussing mental health content

The free webinar will be held on Thursday 20 June, 11am-12pm.

by Alisha Buaya – Jun 19, 2024

AiMCO launches webinar on intricacies of influencer agreements
Social Media

AiMCO launches webinar on intricacies of influencer agreements

AiMCO council chair Tegan Boorman will lead the webinar.

by Alisha Buaya – May 8, 2024

Patrick Whitnall: The growth of AI influencers means transparency and authenticity will continue to be important
Opinion

Patrick Whitnall: The growth of AI influencers means transparency and authenticity will continue to be important

"It’s a brave new world - the influencer industry of the future, where there’s really no distinction between your favourite IRL influencer and a highly realistic digital avatar."

by Caspar Yuill – May 6, 2024

AiMCO reveals 2024 Guiding Council
News

AiMCO reveals 2024 Guiding Council

The Council oversees the strategy and direction of AiMCO, plus its initiatives, policies, and programs.

by Alisha Buaya – May 2, 2024

AMAA discontinues print media audit services
Business

AMAA discontinues print media audit services

Jason Tonelli: “The time is right to shift our attention.”

by Tess Connery – Apr 26, 2024

AiMCO to examine influencer inclusion in first diversity webinar
Social Media

AiMCO to examine influencer inclusion in first diversity webinar

The webinar will feature a panel with TikTok creator Taz Zammit, Paralympian Ellie Cole, resilience coach Rhiannon Tracey, and Vivienne Smith from Elastic Group.

by Alisha Buaya – Apr 17, 2024

'Everyone laughed when I told them about this industry 10 years ago': Industry reacts to AiMCO salary report
Agencies

'Everyone laughed when I told them about this industry 10 years ago': Industry reacts to AiMCO salary report

Fabulate, Born Bred Talent, Patrick Whitnall, and Dan Openshaw weigh in on the recently-released report.

by Alisha Buaya – Mar 19, 2024

AiMCO lifts the lid on industry-first salary benchmarking guidelines
Business

AiMCO lifts the lid on industry-first salary benchmarking guidelines

Approximately six million Australians identify as creators, and 19% identify as influencers.

by Mediaweek Admin – Mar 5, 2024

MacFarlane Brothers and L'Oreal win big at 2023 AiMCO Awards
News

MacFarlane Brothers and L'Oreal win big at 2023 AiMCO Awards

The event was held at Sydney's Doltone House last night.

by Mediaweek Admin – Mar 1, 2024

AiMCO's Patrick Whitnall on influencer marketing being taken seriously
Social Media

AiMCO's Patrick Whitnall on influencer marketing being taken seriously

Speaking to Mediaweek ahead of the AiMCO Awards, Whitnall said the influencer marketing space continues to grow and mature.

by Alisha Buaya – Mar 1, 2024

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