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Jasmin Bedir: This too, shall not pass
Opinion

Jasmin Bedir: This too, shall not pass

Things have been hotting up in Cannes, and AI is the subject of all the sordid gossip-mongering.

by Brad Palmer – Jun 25, 2024

Australians more uncomfortable with AI-produced news compared to global average
News

Australians more uncomfortable with AI-produced news compared to global average

Mandi Wicks: "When robust, fit-for-purpose AI tools are used responsibly and under human supervision, AI has the capacity to enhance rather than undermine trust."

by Jasper Baumann – Jun 20, 2024

Roundup: House of the Dragon, Seb Costello, AI-powered newsrooms
Television

Roundup: House of the Dragon, Seb Costello, AI-powered newsrooms

Cheng Lei, Michael Lee, Scott Morrison, Abuse of NDAs, Seven News, Washington Post

by Mediaweek Admin – Jun 19, 2024

Havas Red launches AI proposition: 'Agency Intelligence'
Agencies

Havas Red launches AI proposition: 'Agency Intelligence'

Russell: "We’re embracing automation tools to supercharge creative output; however, artificial thinking will never replace the best ideas, creativity, relationships, and people."

by Amy Shapiro – Jun 12, 2024

APAC divided on the AI revolution: Ipsos Monitor
Data

APAC divided on the AI revolution: Ipsos Monitor

66% of New Zealanders and 64% of Australians said AI makes them nervous.

by Alisha Buaya – Jun 7, 2024

Aussies and Kiwis concerned content is being altered to fuel misinformation
Digital

Aussies and Kiwis concerned content is being altered to fuel misinformation

77% of AUNZ consumers said it was becoming difficult to verify whether the content they were consuming online was trustworthy. 

by Alisha Buaya – Jun 7, 2024

Adobe's AI Assistant made available across applications
Digital

Adobe's AI Assistant made available across applications

AEP AI Assistant can answer technical questions, automate tasks, simulate outcomes, and generate new audiences and journeys.

by Alisha Buaya – Jun 6, 2024

Immersive ad experiences, AI Innovations: Google Marketing Live
Digital

Immersive ad experiences, AI Innovations: Google Marketing Live

Mel Silva: "We see a future where AI will supercharge the entire advertising lifecycle, from assembling your creative, to running your media, to measuring results."

by Alisha Buaya – Jun 6, 2024

Woolley Marketing: AI or not AI, is that even a question now?
Business

Woolley Marketing: AI or not AI, is that even a question now?

In pitches, "agencies readily discuss AI and its benefits [but] the tangible proof points at this stage are few and far between."

by Toby Harrison and Dan Krigstein – Jun 5, 2024

Jasmin Bedir: Adapt or die?
Business

Jasmin Bedir: Adapt or die?

"AI won’t replace you but you will be replaced by someone who knows how to utilise AI."

by Brad Palmer – Jun 3, 2024

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