Taboola has launched Predictive Audiences within its Realize platform, helping advertisers achieve up to 270% uplift in conversions through AI-driven audience targeting.
Taboola secures longest-ever local partnership.
Tim Love: 'Partnering with Taboola has delivered unparalleled results for our digital newsroom'.
Realize is an evolution of Taboola Ads, a platform used by 20,000+ advertisers.
"We’re continuing to give advertisers the technology and team they need to be successful."
Adam Singolda: "Advertisers deserve access to premium, brand safe and effective publishers to run their campaigns."
"We’re giving thousands more advertisers the ability to tap into this."
“Publishers are facing a new era in which sudden decisions by big tech and changes in consumer behaviour are making it harder...
Taboola Select will offer inventory that is highly visible, brand-safe, and surrounded solely by trusted editorial content.
