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ADMA names former global CMO as advisory board chair, sharpening focus on skills and compliance
In addition to the appointment, a new tool has been co-developed with top CMOs and supported by Mark Ritson.
by Emma Shepherd – Apr 2, 2025
'A bit more pessimistic' and 'nothing worth celebrating': Darren Woolley gives stark analysis on the 2025 State of The Pitch
For Woolley, the industry appears not to have had much improvement since the 2024 findings.
by Alisha Buaya – Apr 2, 2025
Bega unveils 'Night Cheese' OOH campaign via TBWA\Melbourne
Bianca Di Donato: 'By identifying and owning the late-night snacking moment, we are creating a whole new experience of indulgence that is uniquely Bega.'
by Alisha Buaya – Apr 2, 2025
Sophie Monk shows off '100% wholesome nudie shots' via Bench Media and Circul8
Emilie Durand: 'The campaign is all about shaking up the functional drinks space, making wellness fun, effortless, and ridiculously tasty.'
by Alisha Buaya – Apr 2, 2025
Media Roundup: Nick McKenzie's heroic act, Sampson's Qantas pay day, APRA nominations revealed, Why less is more for Max and The Beatles biopic 'binge'
See the top industry stories trending today.
by Natasha Lee – Apr 2, 2025
Government ad spend continues to ramp up as election date now set
Outdoor, radio and print lead growth in Feb, buoyed by a 46% surge in the government category.
by Emma Shepherd – Apr 2, 2025
Mars United Commerce ANZ Retail Media Report Card 'reflects a category that’s maturing fast'
Cameron Porter:' The ambition is clear — there’s a growing confidence in retail media’s potential.'
by Alisha Buaya – Apr 2, 2025
Streaming Wars: How Max plans to win with less content, more engagement
President of WBD's APAC region, James Gibbons, highlights the road to profitability.
by Frances Sheen – Apr 2, 2025
TV Ratings Monday 31 March 2025: Married At First Sight stays strong
With impressive viewership spanning every major demographic, Married At First Sight secured the top position in Monday’s ratings race.
by Tom Gosby – Apr 2, 2025
Filming on 'House of the Dragon' season 3 takes flight
Production begins on next chapter of Targaryen saga, with fresh faces and high stakes.
by Natasha Lee – Apr 2, 2025
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