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NSW insures, QLD scores: GumGum reveals what got audiences' attention during the State of Origin
Data

NSW insures, QLD scores: GumGum reveals what got audiences' attention during the State of Origin

Georgia Falloon: 'When the stakes are high and emotions run deep, audiences become more engaged than ever.'

by Alisha Buaya – Jul 21, 2025

Crisis experts weigh in on what Andy Byron and Kristin Cabot should do next
News

Crisis experts weigh in on what Andy Byron and Kristin Cabot should do next

Neil Shoebridge: 'The current firestorm will fade, but it will live forever online'.

by Natasha Lee – Jul 21, 2025

Hungry Jack’s raises record $2.7 million for Make-A-Wish Australia
News

Hungry Jack’s raises record $2.7 million for Make-A-Wish Australia

Hungry Jack’s has raised a record $2.7 million for Make-A-Wish Australia during its June 2025 Wishmaker campaign, making it the charity’s largest ever single donation.

by Tom Gosby – Jul 21, 2025

IAB Australia appoints Sarah Kruger to lead policy and regulatory affairs
News

IAB Australia appoints Sarah Kruger to lead policy and regulatory affairs

IAB Australia has named Sarah Kruger as Director of Policy and Regulatory Affairs, bringing extensive experience from Seven West Media and CRA.

by Tom Gosby – Jul 21, 2025

JOLT’s EV audience insights reveal new opportunities for digital out-of-home
Out-of-Home (OOH)

JOLT’s EV audience insights reveal new opportunities for digital out-of-home

JOLT’s new report highlights how EV adoption is creating a values-led, digitally engaged audience advertisers can reach via street furniture of the future.

by Tom Gosby – Jul 21, 2025

DiDi rolls out 'Yes, I DiDi' campaign via Sunday Gravy
Agencies

DiDi rolls out 'Yes, I DiDi' campaign via Sunday Gravy

Tim Farmer: "'Yes, I DiDi' is more than a tagline - it’s an invitation."

by Alisha Buaya – Jul 21, 2025

Scan the Can: Coca-Cola launch Star Wars AR experience across Australia
Brands

Scan the Can: Coca-Cola launch Star Wars AR experience across Australia

Martyn Ferguson: 'What makes this campaign special is its ability to connect generations of Star Wars enthusiasts with innovative ways to celebrate their fandom.'

by Alisha Buaya – Jul 20, 2025

Alex Cullen lands dual roles on Seven and GOLD after Nine exit
Television

Alex Cullen lands dual roles on Seven and GOLD after Nine exit

Ray Kuka: 'He's one of the nicest guys in television.'

by Natasha Lee – Jul 20, 2025

First Steps, Four Hybrids: Chery teams up with Marvel in national launch
Brands

First Steps, Four Hybrids: Chery teams up with Marvel in national launch

Lucas Harris: 'Cinema is an incredibly powerful platform, and this collaboration allows us to make a big, bold statement about the future of Chery in Australia.'

by Alisha Buaya – Jul 18, 2025

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