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Mad Mex waves 'Bye Bye' to bland in new brand campaign via Connecting Plots
Nick Cook: 'We wanted it to depict Mad Mex as the antidote for the mundane, and capture the spirit of Mad Mex and its fans - bold, fun and full of flavour.'
by Alisha Buaya – Jun 5, 2025
Shay wins Season 3 of Alone Australia as SBS finds gold in unscripted grit
It's a powerful finish for SBS's most daring franchise.
by Natasha Lee – Jun 5, 2025
TV Ratings Wednesday 4 June 2025: Home and Away leads BVOD as 9News wins overall
While 9News led total audience, Home and Away dominated BVOD with 144,000 viewers, the highest streaming audience of the night.
by Tom Gosby – Jun 5, 2025
Uncomfortable Growth® Uncut. Season 3: Episode 1 – Leisa Bacon, Non-Executive Director, CMO / CCO
'In a crisis, you actually need a plan. It doesn’t have to be perfect, but you need a plan.'
by Bruno Rodriguez – Jun 5, 2025
LinkedIn's introduces First Impression Ads - a new vertical video format for single-day campaigns
Matt Tindale: 'Video is helping brands get to the top of the list and stand out to drive direct sales.'
by Alisha Buaya – Jun 5, 2025
Marketers and salespeople feel anxious about data-related work, but optimistic AI can support them: Canva
Moe Kiss: 'Data storytelling isn't merely a competitive advantage, it's a business imperative.'
by Alisha Buaya – Jun 5, 2025
HubSpot CRM integrates with ChatGPT using research connector
HubSpot has introduced a deep research connector in partnership with ChatGPT, allowing SMBs to generate insights and take action directly within its CRM platform.
by Tom Gosby – Jun 5, 2025
Betting services breach self-exclusion rules amid growing scrutiny of gambling advertising: ACMA
The Australian Communications and Media Authority (ACMA) has identified breaches of self-exclusion rules by four betting services, highlighting ongoing concerns about gambling advertising practices.
by Tom Gosby – Jun 5, 2025
BIG W rolls out live shopping strategy - driving engagement w/ video hosts and product experts
Sally McLean: 'Live shopping is more than a trend, it’s a game-changer for how we can engage with our customers - providing a value add experience.'
by Alisha Buaya – Jun 5, 2025
Meta updates tools, responding to test results showing a 12% higher return on ad spend
The tech giant said its goal with the expanding its suite of products is to help advertisers guide its ads system to optimise for the outcomes that are most important to the business.
by Alisha Buaya – Jun 5, 2025
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