Quantcast has appointed Jordan Khoo as Vice President for the Asia-Pacific region, as the company moves to bolster its leadership team amid continued growth in the region.
Based in Singapore, Khoo will lead Quantcast’s strategic and commercial operations across APAC.
He brings extensive experience in advertising technology, sales leadership, and regional market development, most recently serving as Managing Director APAC at DoubleVerify. His previous roles include Vice President at Sizmek, where he was instrumental in driving commercial success and customer engagement throughout the region.
Konrad Feldman, CEO of Quantcast, said: “Jordan is a results-driven leader, with a proven track record for building high-performing teams and scaling ad tech businesses throughout the diverse markets of the Asia-Pacific region. We’re excited by our continued growth in APAC and I’m excited that Quantcast and our clients will benefit from Jordan’s expertise in market development, strategic partnerships and industry leadership.”
Commenting on his new position, Khoo said: “Joining Quantcast is an opportunity to bring my expertise, skills and experience to a business that is thriving in the APAC market. My focus will be on continuing to harness the power of AI and data-driven strategies to unlock greater effectiveness in digital advertising, helping our clients and teams to navigate the complex, fast-changing media landscape.”
Khoo’s appointment is effective immediately.