Loyalty programs: does a focus on retention distract from growth?
It is time to critically examine one that may have the greatest legacy of all: the belief that customer loyalty is the ultimate driver of revenue.
by Christina DiLaura – Jun 13, 2025
DoubleVerify launches AI-powered ‘AdVantage’ for video ad optimisation
DoubleVerify has launched DV Authentic AdVantage, a unified verification and AI optimisation tool aimed at boosting media quality and performance within walled garden video environments.
by Tom Gosby – Jun 13, 2025
Meta undresses AI "Nudify" apps in legal crackdown
Meta has filed a lawsuit against CrushAI’s parent company and announced new detection tools and industry collaborations to curb AI-generated non-consensual imagery.
by Tom Gosby – Jun 13, 2025
Sky News Australia's Cheng Lei on how three years in detention reshaped her identity
'The reason they do these things in secret is because they’re afraid it won’t stand up to scrutiny. So here I am.'
by Natasha Lee – Jun 13, 2025
All hail the Goddess of Pasta Sauce in new Mutti campaign
Samantha Filocamo: 'We are excited to continue this campaign with a focus now on our pasta sauces with our new 'Goddess of Pasta Sauce' that captures the same witty and bold style we've become known for.'
by Alisha Buaya – Jun 13, 2025
Calum Hood strikes solo chord in Nova’s Red Room with a powerful debut set
A calculated pivot for brand Calum.
by Natasha Lee – Jun 13, 2025
Media Roundup: Aussies ditch US brands, Waleed Aly’s industry plea, 7:30's new host, Meta eyes superintelligence, and journo spyware scandal widens
See the top industry stories trending today.
by Natasha Lee – Jun 13, 2025
Meta launches generative AI video editing feature
The update, available in the US, Australia and more than a dozen countries around the world, gives users the capability to edit short-form videos using a variety of preset AI prompts.
by Alisha Buaya – Jun 13, 2025
Wikimedia pauses AI summaries trial after backlash
'Just because Google has rolled out its AI summaries doesn’t mean we need to one-up them'.
by Natasha Lee – Jun 13, 2025
Meeting of the Minds: Bench Media's Aaron Jansen and Laura Joye
Jansen and Joye reveal the best career advice they’ve received, industry hot takes, and what they have on repeat.
by Alisha Buaya – Jun 13, 2025
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