Latest stories

MiQ to integrate OzTAM’s VOZ data into Sigma platform
Karen Halligan: 'This local integration with MiQ’s global Sigma tool is another step towards ensuring agencies and advertisers can work as efficiently as possible.'
by Alisha Buaya – Aug 5, 2025

Brands need to be across platforms in a world of AI and media fragmentation
"It’s about creating a consistent presence across channels, reinforcing your message at every step."
by Daniel O’Connor – Aug 1, 2025

YouTube snaps back at government for being added to under-16 social media ban
YouTube has hit back at the Government's decision to reverse a previous exemption from the upcoming social media ban for Australian's aged 16 and under.
by Dan Barrett – Jul 30, 2025

Ahead of the teen social media ban, Meta hosts youth safety summit
Meta’s Global Head of Child Safety fronted an event in Sydney to discuss the protections for teens put in place by Instagram.
by Dan Barrett – Jul 29, 2025

"Loyalty is the new scale" - Man of Many introduces mandatory login in effort to safeguard site in a post-search world
Mens lifestyle site Man of Many has put in place a registration wall to create a greater one-to-one link with its audience.
by Dan Barrett – Jul 24, 2025

Reddit forecasts $1.8b in ad revenue as brands flock to platform's AI tools and community model
Celeste Huang: 'Reddit’s ad business is currently relatively small, but its impressive ad spend growth, its increasing reach, which now surpasses X, and its investment in AI is catching the attention of a wider pool of advertisers.'
by Alisha Buaya – Jul 18, 2025

Email marketing CRM Klaviyo empowers customers with new AI shopping agents
The consumer brand CRM Klaviyo has unveiled a public beta today for its new product delivering its clients conversational AI sales agents.
by Dan Barrett – Jul 16, 2025

ACCC recommends overhaul of digital platform laws
The ACCC has concluded its five-year inquiry into digital platforms with a final report calling for new regulation to address persistent consumer harms and anti-competitive practices.
by Tom Gosby – Jun 23, 2025

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