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Entain attempts to strike deal with the networks to reach free-to-air TV audiences
Sports

Entain attempts to strike deal with the networks to reach free-to-air TV audiences

The move would give Entain the opportunity to break up Sky Racing's monopoly on racing.

by Mediaweek Admin – Feb 12, 2024

Paralympics Australia unveils 'Imagine What We Can Do' campaign via Publicis Worldwide
Brands

Paralympics Australia unveils 'Imagine What We Can Do' campaign via Publicis Worldwide

"We’re aiming to engage sports organisations, coaches, businesses and all levels of government to make the change needed."

by Mediaweek Admin – Feb 9, 2024

TV Guide: 2024 Super Bowl on Seven and ESPN
Sports

TV Guide: 2024 Super Bowl on Seven and ESPN

All eyes will be on Travis Kelce’s support crew in the crowd, including his partner, Taylor Swift

by Mediaweek Admin – Feb 9, 2024

Spend on sports media rights to reach $61billion as the sector faces fragmentation, WARC reports
Data

Spend on sports media rights to reach $61billion as the sector faces fragmentation, WARC reports

The report examines the new sports media landscape, the challenges and opportunities for brand advertisers.

by Mediaweek Admin – Feb 9, 2024

Super Bowl ads of 2024: Squarespace, Uber Eats, Mountain Dew, BMW, BIC
Brands

Super Bowl ads of 2024: Squarespace, Uber Eats, Mountain Dew, BMW, BIC

Super Bowl LVIII advertisers are spending an average of $7 million for a 30-second spot.

by Mediaweek Admin – Feb 9, 2024

Roundup: ESPN, Fox, and Warner Bros combine for sports streamer, Snap hits 414m active users
Sports

Roundup: ESPN, Fox, and Warner Bros combine for sports streamer, Snap hits 414m active users

Moscow confirms Putin interview, TV ratings, The Front Bar, NRL, Vince McMahon

by Mediaweek Admin – Feb 8, 2024

Australia has Kayo Sports, now TV giants to launch US domestic multi-sport streaming platform
Television

Australia has Kayo Sports, now TV giants to launch US domestic multi-sport streaming platform

Joint venture in the USA bringing together ESPN, Fox and Warner Bros Discovery

by James Manning – Feb 7, 2024

Hot Shot departs Fox Sports: Stefanie Rezzara launches her own PR agency
Sports

Hot Shot departs Fox Sports: Stefanie Rezzara launches her own PR agency

After over a decade in PR industry, Fox Footy channel’s PR chief goes it alone

by James Manning – Feb 6, 2024

Milo teams up with Football Australia as official partner of MiniRoos
Brands

Milo teams up with Football Australia as official partner of MiniRoos

"This exciting new partnership brings together two of Australia’s most-loved brands."

by Mediaweek Admin – Feb 1, 2024

Nike tops sponsorship coverage and recognition at Australian Open, Meltwater reveals
Data

Nike tops sponsorship coverage and recognition at Australian Open, Meltwater reveals

Meltwater conducted additional analysis using its AI-powered visual listening and company search capabilities via logo recognition.

by Mediaweek Admin – Jan 30, 2024

Australian Open women’s singles final reaches an audience of 3.261 million
Sports

Australian Open women’s singles final reaches an audience of 3.261 million

It took one hour and 16 minutes for Sabelenka to triumph 6-3, 6-2 at Rod Laver Arena

by Mediaweek Admin – Jan 29, 2024

Karl Stefanovic's production company debuts with Wallabies documentary on February 22
Sports

Karl Stefanovic's production company debuts with Wallabies documentary on February 22

The three-part series follows the Wallabies as they take on the Rugby World Cup 2023 in France.

by Mediaweek Admin – Jan 29, 2024

Australian Open 2024 dominates social media channels, Meltwater reveals
Data

Australian Open 2024 dominates social media channels, Meltwater reveals

Among the most talked about subjects were Novak Djokovic's wrist injury and Rafael Nadal's hip surgery.

by Mediaweek Admin – Jan 25, 2024

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