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Climate Dr Certificate, Plastic Forecast, WoMen's Football: Creatives' Cannes contenders from other agencies
Features

Climate Dr Certificate, Plastic Forecast, WoMen's Football: Creatives' Cannes contenders from other agencies

What are the local and global Cannes frontrunners? A handful of top creatives pick the top work that's not their own.

by Amy Shapiro – Jun 13, 2024

Shift 20, The Daily Issue, and a mo DNA kit: Agencies' Cannes contenders
Features

Shift 20, The Daily Issue, and a mo DNA kit: Agencies' Cannes contenders

Top creatives from Special, Innocean, Dentsu Creative, and DDB Group Melbourne weigh in on the campaigns from their agencies they think will win big at Cannes.

by Amy Shapiro – Jun 13, 2024

Bega hands Dairy Farmers creative account to The Royals
Brands

Bega hands Dairy Farmers creative account to The Royals

The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.

by Amy Shapiro – Jun 13, 2024

Emotive activates The HOKA FlyLab for Global Running Day
Brands

Emotive activates The HOKA FlyLab for Global Running Day

Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."

by Amy Shapiro – Jun 12, 2024

The Hallway launches latest work for GWM, 'Out there awaits'
Brands

The Hallway launches latest work for GWM, 'Out there awaits'

Simon Lee: "There’s a voice inside all of us that sometimes urges us to escape from the confines of our daily lives."

by Amy Shapiro – Jun 12, 2024

Racing Toyotas, sexual sauce ads, and child safety concerns: Ad Standards' latest rulings
Marketing

Racing Toyotas, sexual sauce ads, and child safety concerns: Ad Standards' latest rulings

Coburg Toyota, Match Masters, and Pickle My Chili all faced the gavel.

by Amy Shapiro – Jun 12, 2024

Hipages overhauls brand via FutureBrand Australia
Brands

Hipages overhauls brand via FutureBrand Australia

Nick Ellery: "Our business transformation was the catalyst for evolving the hipages brand."

by Amy Shapiro – Jun 12, 2024

Equip Super launches 'Don't be Shy' retirement campaign via cummins&partners
Brands

Equip Super launches 'Don't be Shy' retirement campaign via cummins&partners

Sean Cummins: "I know personally that you don't want to feel silly and timid about the issue."

by Amy Shapiro – Jun 11, 2024

Amazon Web Services nabs Matt Kaufman as head of marketing AUNZ
News

Amazon Web Services nabs Matt Kaufman as head of marketing AUNZ

Jadanne Dare held the role until last May, when she moved to KPMG.

by Brittney Rigby – Jun 4, 2024

Inside the Michael Hill rebrand: Outdoor, cinema, and Vogue get media dollars
Marketing

Inside the Michael Hill rebrand: Outdoor, cinema, and Vogue get media dollars

“I haven’t had an increased budget since the day I started at Michael Hill. I had exactly the same marketing spend when I began."

by James Manning – Jun 3, 2024

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign
Brands

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign

Tatiana Papavero: "We needed to hone in on the value members are seeking in a meaningful way."

by Amy Shapiro – Jun 3, 2024

New Balance and Kic launch run club via Mango
Brands

New Balance and Kic launch run club via Mango

Polly Morris: “The run club meetups mark the natural evolution of the partnership between Kic and New  Balance, now in its second year."

by Amy Shapiro – May 31, 2024

AFL launches 'Break the Aussie Rules' via TBWA
Sports

AFL launches 'Break the Aussie Rules' via TBWA

Kylie Rogers: “The most authentic way to engage with new fans is to create meaningful connections with people and acknowledge and celebrate what makes them unique."

by Amy Shapiro – May 31, 2024

Anytime Fitness launches 'Find Your Fit' audio campaign via The Hallway
Brands

Anytime Fitness launches 'Find Your Fit' audio campaign via The Hallway

Caitlin Bancroft: "This is a great opportunity to evolve our Find Your Fit platform in a fun and contextual way."

by Amy Shapiro – May 30, 2024

Australian Children’s Music Foundation relaunches brand via Guts Creative
Brands

Australian Children’s Music Foundation relaunches brand via Guts Creative

The partnership was facilitated by adland's social purpose organisation UnLtd.

by Amy Shapiro – May 30, 2024

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