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Marketing

Latest stories

Jemena launches The Big Picture educational campaign via MBCS
Business

Jemena launches The Big Picture educational campaign via MBCS

"There is not one silver bullet when looking to reduce carbon emissions."

by Amy ShapiroMay 7, 2024

Whittaker’s Hello Chocolate Lovers brand platform launches via Bastion Shine
Brands

Whittaker’s Hello Chocolate Lovers brand platform launches via Bastion Shine

Rich Maddocks: "We think we’ve hit on an area that’s not only entertaining but also incredibly relatable."

by Amy ShapiroMay 7, 2024

Howatson+Co launches first work for Tyro
Agencies

Howatson+Co launches first work for Tyro

"They weren’t just looking for an ad campaign. Sure, that was part of the requirement ... but we needed a bigger positioning statement."

by Amy ShapiroMay 6, 2024

Thinkerbell celebrates Star Wars Day with Hahn Solo
Agencies

Thinkerbell celebrates Star Wars Day with Hahn Solo

The Han Solo pun was deployed by the creative agency in collaboration with media agency UM and digital agency Affinity across Sydney, Melbourne, and Adelaide.

by Amy ShapiroMay 6, 2024

Bumble rebrand the first step to make dating better for women: APAC's Lucille McCart
Brands

Bumble rebrand the first step to make dating better for women: APAC's Lucille McCart

"It’s the first of many exciting updates we are making to address our community’s needs."

by Amy ShapiroMay 6, 2024

Clemenger Group launches industry-first Agri Graduate Program
Agencies

Clemenger Group launches industry-first Agri Graduate Program

“The first specialised agriculture graduate program in Australia’s marketing communications industry."

by Amy ShapiroMay 3, 2024

Josh Faulks on brand growth amid 30%+ jump in costs, good creativity, and AANA RESET
Features

Josh Faulks on brand growth amid 30%+ jump in costs, good creativity, and AANA RESET

"There’s only so much [brands] can pass those costs onto consumers without damaging the reputation of the businesses or affecting demand."

by Amy ShapiroMay 1, 2024

ACA to host webinar for second Create Space DE&I census results
Agencies

ACA to host webinar for second Create Space DE&I census results

Hannah Sturrock, Rose Herceg, Renata Yannoulis, Simon Wassef, and Jessica Farrell will speak on the webinar.

by Amy ShapiroApr 30, 2024

Old El Paso 'Make Some Noise' for Olympic ambassadors
Brands

Old El Paso 'Make Some Noise' for Olympic ambassadors

Bronwyn Cheng: "At the heart of every great meal is a great team."

by Amy ShapiroApr 30, 2024

M&C Saatchi and Bohemia unveil Awaken Your Super for Australian Retirement Trust
Brands

M&C Saatchi and Bohemia unveil Awaken Your Super for Australian Retirement Trust

Michael McEwan: "This work assumes a leadership stance."

by Amy ShapiroApr 29, 2024

FutureBrand revamps Strike brand for Funlab
Brands

FutureBrand revamps Strike brand for Funlab

Flanagan: "Strike has been a stalwart for over two decades and the work that has been done will ensure that it remains so for decades to come."

by Amy ShapiroApr 29, 2024

DiDi taps Disney's Tim Farmer for head of brand marketing ANZ role
Brands

DiDi taps Disney's Tim Farmer for head of brand marketing ANZ role

Farmer will go up against Uber's new marketer, Nicole Bardsley, who joined the rideshare leader in February, as revealed by Mediaweek.

by Amy ShapiroApr 29, 2024

VML Auckland launches 'Conquer the Weekend' for Ford Everest
Brands

VML Auckland launches 'Conquer the Weekend' for Ford Everest

Andy Morton: "It’s always a good day when you get to throw the Ford Everest around some rugged locations."

by Amy ShapiroApr 29, 2024

Janine Allis joins AANA Reset's final speaker lineup
Marketing

Janine Allis joins AANA Reset's final speaker lineup

Faulks: "Now is the time to innovate and drive growth."

by Amy ShapiroApr 26, 2024

Marketing efforts have doubled US consideration: Canva ECD
Features

Marketing efforts have doubled US consideration: Canva ECD

“We saw almost a 20% increase in the past 12 months in entertainment organisations actively using Canva."

by Amy ShapiroApr 26, 2024

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