Latest stories

Climate Dr Certificate, Plastic Forecast, WoMen's Football: Creatives' Cannes contenders from other agencies
What are the local and global Cannes frontrunners? A handful of top creatives pick the top work that's not their own.
by Amy Shapiro – Jun 13, 2024

Shift 20, The Daily Issue, and a mo DNA kit: Agencies' Cannes contenders
Top creatives from Special, Innocean, Dentsu Creative, and DDB Group Melbourne weigh in on the campaigns from their agencies they think will win big at Cannes.
by Amy Shapiro – Jun 13, 2024

Bega hands Dairy Farmers creative account to The Royals
The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.
by Amy Shapiro – Jun 13, 2024

Emotive activates The HOKA FlyLab for Global Running Day
Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."
by Amy Shapiro – Jun 12, 2024

The Hallway launches latest work for GWM, 'Out there awaits'
Simon Lee: "There’s a voice inside all of us that sometimes urges us to escape from the confines of our daily lives."
by Amy Shapiro – Jun 12, 2024

Racing Toyotas, sexual sauce ads, and child safety concerns: Ad Standards' latest rulings
Coburg Toyota, Match Masters, and Pickle My Chili all faced the gavel.
by Amy Shapiro – Jun 12, 2024

Hipages overhauls brand via FutureBrand Australia
Nick Ellery: "Our business transformation was the catalyst for evolving the hipages brand."
by Amy Shapiro – Jun 12, 2024

Equip Super launches 'Don't be Shy' retirement campaign via cummins&partners
Sean Cummins: "I know personally that you don't want to feel silly and timid about the issue."
by Amy Shapiro – Jun 11, 2024

Amazon Web Services nabs Matt Kaufman as head of marketing AUNZ
Jadanne Dare held the role until last May, when she moved to KPMG.
by Brittney Rigby – Jun 4, 2024

Inside the Michael Hill rebrand: Outdoor, cinema, and Vogue get media dollars
“I haven’t had an increased budget since the day I started at Michael Hill. I had exactly the same marketing spend when I began."
by James Manning – Jun 3, 2024

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign
Tatiana Papavero: "We needed to hone in on the value members are seeking in a meaningful way."
by Amy Shapiro – Jun 3, 2024

New Balance and Kic launch run club via Mango
Polly Morris: “The run club meetups mark the natural evolution of the partnership between Kic and New Balance, now in its second year."
by Amy Shapiro – May 31, 2024

AFL launches 'Break the Aussie Rules' via TBWA
Kylie Rogers: “The most authentic way to engage with new fans is to create meaningful connections with people and acknowledge and celebrate what makes them unique."
by Amy Shapiro – May 31, 2024

Anytime Fitness launches 'Find Your Fit' audio campaign via The Hallway
Caitlin Bancroft: "This is a great opportunity to evolve our Find Your Fit platform in a fun and contextual way."
by Amy Shapiro – May 30, 2024

Australian Children’s Music Foundation relaunches brand via Guts Creative
The partnership was facilitated by adland's social purpose organisation UnLtd.
by Amy Shapiro – May 30, 2024

The leading media trade publication in Australia.
Get our top stories straight to your inbox daily by signing up to our Newsletter
By providing your information, you agree to our Terms of Use and our Privacy Policy. We use vendors that may also process your information to help provide our services.
