Latest stories
shEqual launches 'Commercial Breakdown' calling out harmful gender stereotypes
Lauren Zappa: "We want to give people the tools to challenge gender stereotypes and to support brands that promote authentic, respectful, and diverse portrayals of all Australians."
by Amy Shapiro – Jul 2, 2024
ALDI launches 'ALDIcore' campaign with Ogilvy PR, BMF, and Zenith
Jenny Melhuish: "At its core this campaign celebrates the delight and diversity in our community."
by Amy Shapiro – Jul 2, 2024
Mango Communications wins made by Fressko
Age Conte: "We’ve had our eye on the Mango team for several years."
by Amy Shapiro – Jul 2, 2024
Emotive launches campaign for Google starring Aussie icon Sharon Strzelecki
Magda Szubanski: "The fact that Shaz is helping her fellow entre-prenuers… well I think that’s exactly the type of person she is!"
by Amy Shapiro – Jul 2, 2024
Growth Distillery: Travel marketing 'evolving' as Aussies seek more personalised experiences
James Taylor: "For Aussie travellers affinity and authenticity are the superpowers of Influence."
by Amy Shapiro – Jul 1, 2024
TBWA\Sydney launches latest work for mycar Tyre & Auto, 'Get the care you deserve'
Simon Hayes: "We’re proud to say it doesn’t get much more retail than this."
by Amy Shapiro – Jul 1, 2024
Mad Mex and Liquid Death bring back the 1kg Big Burrito via Connecting Plots
Customers taking on the Big Burrito combo challenge can enter to win a grand prize: a burial plot in a cemetery.
by Amy Shapiro – Jun 27, 2024
Coles launches budget-friendly 'Simply' range via the thrills
Kate Richardson: "The cost-of-living crisis has impacted households across Australia, so we wanted to bring some positivity back to the weekly grocery shopping experience."
by Amy Shapiro – Jun 27, 2024
Toyota hands retail creative account to Saatchi & Saatchi
The move marks the end of its long-standing relationship with Dentsu Creative which began in 2015.
by Amy Shapiro – Jun 26, 2024
Houston Group unveils brand refresh for PCYC NSW, ‘Belong somewhere life changing’
Stuart O’Brien: "The ability to contemporise such a significant community brand is a really important opportunity."
by Amy Shapiro – Jun 26, 2024
Prophet appoints Hamish Mogan as COO and VP of marketing science
Mogan joins from Meta's Facebook and will be the company's first COO since launching its commercial-mix modelling platform.
by Alisha Buaya – Jun 26, 2024
Cadbury celebrates sporting volunteers with Gen AI campaign via Ogilvy
Hilary Badger: "The interesting paradox here is this great array of tech used to honour something very humble.”
by Amy Shapiro – Jun 25, 2024
AiMCO to host webinar for creators on safely discussing mental health content
The free webinar will be held on Thursday 20 June, 11am-12pm.
by Alisha Buaya – Jun 19, 2024
Cashrewards appoints Zara Cobb as CMO
Cobb began in the role left vacant by Nicole Bardsley last week, after departing Lendi Group as chief growth officer in January.
by Brittney Rigby – Jun 17, 2024
Zambrero hires Jade Clark as head of marketing
In March, Mediaweek revealed Supermassive had snared Zambrero's creative account.
by Brittney Rigby – Jun 17, 2024
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