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Exclusive: Mango Melbourne invites you to 'Hex Your Ex' for Vodka Cruiser
Features

Exclusive: Mango Melbourne invites you to 'Hex Your Ex' for Vodka Cruiser

James Cowie told Mediaweek: "All hexes and accompanying four-packs claimed within 24 hours of the giveaway’s launch."

by Amy Shapiro – Jun 14, 2024

Mitsubishi Motors puts creative account up for pitch
Brands

Mitsubishi Motors puts creative account up for pitch

The incumbent, Richards Rose, has held the creative account since 2016.

by Amy Shapiro – Jun 13, 2024

Bega hands Dairy Farmers creative account to The Royals
Brands

Bega hands Dairy Farmers creative account to The Royals

The account went up for pitch in March after the former agency of record, M&C Saatchi, and the FMCG giant parted ways.

by Amy Shapiro – Jun 13, 2024

Lynx appoints Hello as creative agency of record
Agencies

Lynx appoints Hello as creative agency of record

The independent integrated agency will lead creative and activations in partnership with Mindshare and Forward PR.

by Alisha Buaya – Jun 13, 2024

Emotive activates The HOKA FlyLab for Global Running Day
Brands

Emotive activates The HOKA FlyLab for Global Running Day

Rebecca Gelao: "This activation really captured the Sydney running community’s imagination."

by Amy Shapiro – Jun 12, 2024

The Hallway launches latest work for GWM, 'Out there awaits'
Brands

The Hallway launches latest work for GWM, 'Out there awaits'

Simon Lee: "There’s a voice inside all of us that sometimes urges us to escape from the confines of our daily lives."

by Amy Shapiro – Jun 12, 2024

Hipages overhauls brand via FutureBrand Australia
Brands

Hipages overhauls brand via FutureBrand Australia

Nick Ellery: "Our business transformation was the catalyst for evolving the hipages brand."

by Amy Shapiro – Jun 12, 2024

Ancestry launches inaugural campaign with State of Origin
Agencies

Ancestry launches inaugural campaign with State of Origin

DEPT and Ancestry leveraged AI to supercharge production efficiencies.

by Alisha Buaya – Jun 12, 2024

Equip Super launches 'Don't be Shy' retirement campaign via cummins&partners
Brands

Equip Super launches 'Don't be Shy' retirement campaign via cummins&partners

Sean Cummins: "I know personally that you don't want to feel silly and timid about the issue."

by Amy Shapiro – Jun 11, 2024

Allianz and Howatson+Co launch 'Go Australiaahhh' Olympics campaign
Brands

Allianz and Howatson+Co launch 'Go Australiaahhh' Olympics campaign

Renee Hyde: “This campaign captures the joy of celebrating our country’s best."

by Amy Shapiro – Jun 11, 2024

Endeavour's retail media arm partners with Zitcha
Brands

Endeavour's retail media arm partners with Zitcha

The news comes after Zitcha announced its partnership with US-based Venvee last month.

by Alisha Buaya – Jun 7, 2024

DDB and Westpac launch another musical State of Origin ad
Agencies

DDB and Westpac launch another musical State of Origin ad

This time around, the singing banker returns to the field to sing about how much more can be done with "one single dollar."

by Alisha Buaya – Jun 6, 2024

jnr. nabs Ārepa creative account across AUNZ
Agencies

jnr. nabs Ārepa creative account across AUNZ

The creative agency will support Ārepa with a full above-the-line campaign set to go live in late 2024.

by Alisha Buaya – Jun 5, 2024

Audible launches first global brand marketing campaign
News

Audible launches first global brand marketing campaign

"It was crucially important to identify a precise voice and marketing approach to appeal to our expansive listening audience."

by Alisha Buaya – Jun 3, 2024

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign
Brands

HCF and Clemenger BBDO invite members to join 'Value Ads' campaign

Tatiana Papavero: "We needed to hone in on the value members are seeking in a meaningful way."

by Amy Shapiro – Jun 3, 2024

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