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Gatorade, Smith's chips and Hungry Jacks among the brands backing FIFA Club World Cup 2025
Caitlin O'Meara: 'It has been a fast and seamless transition getting DAZN content onto Foxtel Group platforms and there are already exciting new opportunities as a result of the acquisition.'
by Alisha Buaya – Jun 18, 2025

Amber Tiles appoints Yango as digital media agency partner
Michelle Bianchi: 'We are confident that this partnership will play a crucial role in achieving our marketing objectives and connecting with our customers in new and innovative ways.'
by Alisha Buaya – Jun 18, 2025

Elite Supplements recruits AFL Star Nick Daicos as brand ambassador
Domenic Giampaolo: 'He’s the kind of athlete who doesn’t just influence the game, he influences culture.'
by Alisha Buaya – Jun 17, 2025

Chery gets into gear with Dentsu Creative ahead of major launches
Lucas Harris: 'Their strategic expertise and creative energy align perfectly with our vision as we continue to grow our brand and connect with audiences in more impactful ways.'
by Alisha Buaya – Jun 17, 2025

Watching sports with mates is good, but how much better is it with chips?
Katherine Twomey: 'With ‘No Smith’s, No Game,’ we’re tapping into that universal truth and celebrating the role our chips play in making sport-watching feel complete.'
by Alisha Buaya – Jun 17, 2025

Adobe launches Real-Time CDP Collaboration for brands to connect and collaborate on data
Gabbi Stubbs: 'Real-Time CDP Collaboration empowers advertisers and publishers with new tools to identify relevant audiences and deliver personalised ad experiences with ease.'
by Alisha Buaya – Jun 16, 2025

Celebrating the 45th anniversary of the iconic The Australian Women's Weekly Children's Birthday Cake Book with a limited edition coin from the Mint
The Australian Women’s Weekly Sophie Tedmanson explains how the iconic Birthday Cake Book continues to find deeply-felt human connection as it takes a part in the lives of Australian families.
by Dan Barrett – Jun 13, 2025

All hail the Goddess of Pasta Sauce in new Mutti campaign
Samantha Filocamo: 'We are excited to continue this campaign with a focus now on our pasta sauces with our new 'Goddess of Pasta Sauce' that captures the same witty and bold style we've become known for.'
by Alisha Buaya – Jun 13, 2025

Samsung teams up with Sophie Monk’s husband to celebrate the Unsung Snappers
Josh Gross: 'If the shot doesn’t work out, it’s on me. There’s a lot of pressure to get a great photo when you’re photographing one of the most beautiful women in the world.'
by Alisha Buaya – Jun 12, 2025

Football Australia launches Forever Golden brand platform via M+C Saatchi
Tony Popovic: 'This campaign reminds us that while the past provides us wonderful moments and memories that live within all of us – the best is still to come.'
by Alisha Buaya – Jun 12, 2025

3AW named official media partner of Kooyong Classic
Stephen Beers: 'Broadcasting live from the Kooyong Classic will allow our listeners to feel part of the excitement and tradition that the event is known for.'
by Alisha Buaya – Jun 12, 2025

McDonald's launches all-new Chicken McWings with bold campaign via Wieden+Kennedy
Amanda Nakad: 'It’s the golden era of chicken at Macca’s – and we’re just getting started.'
by Alisha Buaya – Jun 11, 2025

Our Watch and DDB Group Melbourne launch board game helping young people to explore personal boundaries
Giles Watson: 'Young people don’t want to be lectured, but they do want to talk. Whilst disguised as a game, Comfort Zone is really a powerful tool designed to change behaviour.'
by Alisha Buaya – Jun 10, 2025

Breaking down barriers to discuss health: Bupa launches 'Health Stories' campaign
Dan Jude: 'Health Stories is more than a campaign – it’s a call to arms to give people the inspiration to start talking about health.'
by Alisha Buaya – Jun 10, 2025

Savers launches 'relatable and aspirational' campaign at the Sydney Film Festival
Natalie Howes: 'That everyday authenticity reflects what our customers experience in-store – it’s a treasure hunt that leads to self-expression, sustainability, and smart spending all at once.'
by Alisha Buaya – Jun 6, 2025

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