Agency & Marketing
Latest stories

ALDI reveals Australia's most-purchased products in 2026 People's Picks
For the first time, the retailer has used DoorDash ordering data, rather than customer voting, to reveal its most-purchased products of 2026.
by Staff Writer – Aug 9, 2026

57% of online traffic is no longer human. What every CMO needs to know next
News Australia's Chief Revenue Officer, Lou Barrett, on why brands must now win over AI agents, not just human shoppers.
by Lou Barrett – Aug 9, 2026

Fabulate raises $4.5m in oversubscribed funding round
The raise was backed largely by existing investors, with the company saying it remains profitable.
by Natasha Lee – Aug 9, 2026

HoMie launches AFL-inspired fashion range with Town Square campaign
Profits will support young people affected by homelessness and hardship.
by Staff Writer – Aug 6, 2026

RyanCap CEO Simon Ryan on why the best leaders never stop learning
RyanCap founder Simon Ryan explains why judgment, curiosity and trust will matter more as AI reshapes leadership.
by Natasha Lee – Aug 6, 2026

'Eventually the AI will disappear': MC&V says AI is becoming just another production tool
Two years ago, 'AI artist' wasn't a job title in Australia. Now its founders say the term 'AI' is on the way out.
by Natasha Lee – Aug 5, 2026

GumGum promotes Tarlyn McStay while she's on maternity leave
It's a newly created agency leadership role the company hopes will drive growth and product adoption nationwide.
by Staff Writer – Aug 5, 2026

News Australia throws open the doors with News All Access, giving advertisers a campaign test drive
Buying media is one thing. Seeing exactly how your campaign will work before you've spent a dollar is another.
by Natasha Lee – Aug 4, 2026

Cadbury and MCoBeauty blur the line between beauty and chocolate in Woolworths exclusive
Two brands. Two aisles. One collaboration absolutely nobody had on their 2026 bingo card.
by Natasha Lee – Aug 4, 2026

Swisse reclaims 'hysteria' in bold Clemenger BBDO campaign
Because while medicine has moved on, the way society responds to women's pain hasn't always kept pace.
by Natasha Lee – Aug 4, 2026

Edge Marketing promotes Ben Svikss to new Operations Director role
It comes as the agency builds for growth and stronger client delivery.
by Staff Writer – Aug 4, 2026

Dulux Australia appoints Howatson+Company as creative agency of record
The decision expands the independent agency's DuluxGroup remit nationwide.
by Natasha Lee – Aug 4, 2026

GRACosway reshapes leadership team with new partners and senior hires
The changes come as the business reshapes its partnership group for the firm's next growth phase.
by Natasha Lee – Aug 3, 2026

Tom Kirkham returns to Omnicom Media as inaugural Chief Solutions Officer
The former WPP Media executive is returning to the business to lead its connected digital capabilities and integrated client solutions.
by Staff Writer – Aug 3, 2026

Suddenly expands leadership team amid AI-driven shift in brand discovery
The move comes as it positions the business for growing demand in AI-driven search, content and retail media.
by Staff Writer – Aug 3, 2026

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