Latest stories

David Gerrie joins Pearman Media and ACMN as CFO
Dominic Pearman: 'David’s appointment marks a pivotal step in our ambition to build an integrated, full-service agency group.'
by Alisha Buaya – Aug 5, 2025

BCM names Lukas Temple as first managing director
Phil McDonald: 'Lukas brings senior strategy, data and media smarts to the BCM Group at both a client and media agency management level.'
by Alisha Buaya – Aug 5, 2025

It takes a village - The quiet influencers a focus in Purebaby campaign with The Pistol
Tom Crimmins: 'The idea that ‘Love Comes Naturally’ ties beautifully into both Purebaby’s organic offering and the instinctual way people show love to children.'
by Alisha Buaya – Aug 5, 2025

PHD wins Spirit of Tasmania media account
Kylie Holandsjo: 'We're confident that PHD's expertise will help us connect with more spirited travellers.'
by Alisha Buaya – Aug 4, 2025

Zoe Cocker on the impact of AI on strategy work and tapping into fandoms
'My priority has been making that a reality across my team’s client portfolios, unlocking ideas that stretch what is possible.'
by Alisha Buaya – Aug 4, 2025

Katie Raleigh exits Poem after seven years
Katie Raleigh: 'It’s been one heck of a ride.'
by Alisha Buaya – Aug 4, 2025

Insurer tells Australians that "Life takes guts"
Alex Homer: 'We want to start a conversation with young people and people who may not think life insurance is for them.'
by Alisha Buaya – Aug 4, 2025

Budget Direct investigates 'Man Cave' in basement campaign instalment
Bart Pawlak: 'Man Cave is designed to remind them that quoting Budget Direct first is often the shortest route to finding a cheaper quote.'
by Alisha Buaya – Aug 4, 2025

Everyday property conversations lead realestate.com.au brand refresh
Wez Hawes: 'This campaign brings that to life — putting the product at the centre through emotionally resonant stories designed for how people consume media today.'
by Alisha Buaya – Aug 4, 2025

Sarah Wood joins Think HQ as Sydney Director
Jen Sharpe: 'She is a dynamic, innovative, smart, strategic and successful creative business leader, with a commitment to diversity and cross-cultural expertise.'
by Alisha Buaya – Aug 4, 2025

Marketing perspectives: Media buyers and industry leaders on backing News Australia's All Screens
Mediaweek caught up Sam Buchanan, Lisa Squillace, Daniela Rocchi, Karen Halligan and Peter Wilson at the All Screens roll out.
by Alisha Buaya – Aug 4, 2025

East Coast Car Rentals launches national music platform for emerging artists
Patrice Pandeleos: 'This campaign with East Coast Car Rentals is a great example of how PR can turn a brand into a cultural connector.'
by Alisha Buaya – Aug 1, 2025

Two Palms Media appoints Jenni Smit to lead Creative
Ed Ringwood: 'Jenni brings sharp global insight — and a strategic edge to help our clients navigate the complexities of modern brand building and engage audiences more meaningfully.'
by Alisha Buaya – Aug 1, 2025

Kellyn Coetzee on combining cultural insight and AI for audience targeting
'My north star is smarter work that moves the numbers for clients.'
by Alisha Buaya – Aug 1, 2025

Equality Media + Marketing launches paid internship program
Marilla Akkermans: 'Our pilot succeeded largely because of the retention and strength of our senior talent, whose deep industry expertise enabled us to provide high-quality mentorship.'
by Alisha Buaya – Aug 1, 2025

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