Latest stories
Honda overhauls agency model, appointing H+Co and creating in-house agency
As a result of the shake up, spearheaded by new head of marketing Terri Golder, incumbents Zenith, Leo Burnett, Wavemaker, and TRP lose the account.
by Brittney Rigby – May 22, 2024
Today The Brave taps Havas Host's Alyce Gillis as head of strategy
Leggett: "If our first year was about getting ourselves established in the market – recent months have been focused on supercharging our growth."
by Amy Shapiro – May 21, 2024
Enero predicts 5-7% revenue decline, but Australian agencies grow in tough market
"Enero is pleased by the performance of the Australian-based agencies."
by Alisha Buaya – May 21, 2024
History Will Be Kind wins Koskela pitch
Corinna Fawls: "Koskela is a true leader in circular innovation and creativity, changing the way we create and consume to lighten the load on our planet."
by Amy Shapiro – May 21, 2024
'Cricket fever' takes over in Prime Video's first ICC World Cup campaign
The creative, by Leo Burnett Australia, dramatises the way Cricket Fever can take hold of a nation.
by Jasper Baumann – May 21, 2024
Hatched Sydney adds Laura Comber and Berlian Ayudya
Comber joins as as business director and Ayudya as strategy director.
by Alisha Buaya – May 21, 2024
TAC and Clems launch ‘Driving tired? Wake up to yourself’ awareness campaign
Mike Ronkoske: "Now there’s a BAC for sleep – less than 5 hours sleep could kill you. It’s a rule to live by."
by Amy Shapiro – May 21, 2024
The Media Store wins Melbourne Royal Show's media account
The agency's remit includes media strategy, planning, and buying across all channels, partnerships, and contra management.
by Alisha Buaya – May 21, 2024
Innocean Australia taps Nunn Media's Giorgia Butler as chief strategy officer
Butler replaces Gual Barwell, who departed the agency in January after two years in the CSO role.
by Amy Shapiro – May 21, 2024
Craig Page replaces Tim Collier as Connecting Plots head of strategy
The appointment also sees Connecting Plots fold Page's strategic consultancy WeirdWorks into the agency.
by Amy Shapiro – May 21, 2024
Mat Baxter joins Mutinex as APAC CEO: 'Good luck to anybody else'
Mediaweek talks to Baxter and Henry Innis: "You don't hire leaders like Mat Baxter unless you know you're strapping in for a roller coaster ride of growth."
by Alisha Buaya – May 21, 2024
Sam Enshaw becomes Cassette's head of strategy
Jessica White: "We’ve been looking for the right people to upweight our leadership team with strategic expertise."
by Amy Shapiro – May 20, 2024
Thinkerbell and Lion launch 'Lovely Day For a Guinness' for Aussie winter
Paul Swann: "We sought to capture the smooth characteristics of a Guinness on a winter's day."
by Amy Shapiro – May 20, 2024
Australian Unity shows why health insurance is 'Worth it!' via The Royals
"This work is just the first in a series of campaigns we are excited to roll out together."
by Alisha Buaya – May 20, 2024
Bendigo Bank launches first major brand campaign in over five years via Dig
The new campaign is the bank's first since 2018.
by Jasper Baumann – May 20, 2024
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