Latest stories
Howatson+Co launches first work for Tyro
"They weren’t just looking for an ad campaign. Sure, that was part of the requirement ... but we needed a bigger positioning statement."
by Amy Shapiro – May 6, 2024
Suntory BOSS Coffee launches campaign and visual identity via It's Friday
"We knew we’d never replace the first coffee of the day for Australians and our Kiwi friends. That’s too sacred."
by Alisha Buaya – May 6, 2024
Thinkerbell celebrates Star Wars Day with Hahn Solo
The Han Solo pun was deployed by the creative agency in collaboration with media agency UM and digital agency Affinity across Sydney, Melbourne, and Adelaide.
by Amy Shapiro – May 6, 2024
Houston nabs Interbrand's Alex Creamer and Nike's Michelle Teh
"Their experience reshaping some of the world’s most well-known brands makes them unicorns in this market."
by Alisha Buaya – May 6, 2024
Clemenger BBDO appoints Adrián Flores as CCO
Dani Bassil: "We’re doing things differently, better, with more diversity, and challenging the status quo."
by Amy Shapiro – May 6, 2024
National Breast Cancer Foundation appoints VML
"It’s not every day you get the chance to make a real difference for the lives of thousands of people."
by Amy Shapiro – May 6, 2024
James Dixon on Atomic 212°'s 'big, hairy, audacious goal': Crack top 5, 'take on the big brands and win'
"Procurement have insisted, and marketing teams have to go, 'guys, we're sorry to have to do this, but it's the three year process.' And then we know we're vulnerable."
by Brittney Rigby – May 6, 2024
Exclusive: Nick Jacobs promoted to M&C Saatchi CSO
Jacobs joined M&C as senior strategy director in 2019, and was promoted in 2021 to head of integrated strategy.
by Amy Shapiro – May 3, 2024
Imagination promotes Alistair Wilson to local MD
He replaces Antony Gowthorp, who has left the experience design agency after almost 12 years.
by Alisha Buaya – May 3, 2024
Clemenger Group launches industry-first Agri Graduate Program
“The first specialised agriculture graduate program in Australia’s marketing communications industry."
by Amy Shapiro – May 3, 2024
Ad market falls 6.6% in March, 3.7% in Q1: Guideline SMI
Jane Ractliffe: "It seems as though most marketers are adopting a more cautious approach to their ad budgets in the first half of this year."
by Alisha Buaya – May 2, 2024
UM appointed as global media agency for Levi's
"This relationship will help drive greater cohesion, scale, agility and insights to support brand connection with Levi’s fans everywhere."
by Alisha Buaya – May 2, 2024
Exclusive: CHEP's Nick Zonnios moves to Icon Agency
"After seven years, I wanted to see if I could take everything that I'd learnt and apply it in a different environment, and to learn something new myself."
by Amy Shapiro – May 2, 2024
Sharon Edmondston exits M&C Saatchi amidst creative restructure
"As M&C Saatchi embraces the optimum creative structure for our clients’ needs and evolving capabilities, the necessary yet difficult decision has been made to reshape select roles."
by Amy Shapiro – May 2, 2024
TRA makes six hires across Sydney and Melbourne
The six new hires will work with clients including Edgewell, Danone, News Corp, and The Real Pet Food Company.
by Alisha Buaya – May 2, 2024
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