Latest stories

Involved Media taps Animals Australia account post competitive pitch
The win adds to a strong run of new business for the indie agency.
by Vihan Mathur – Nov 26, 2025

Cybercrime’s newest enemy is a finger in a tiny police uniform
Are you fit to click?
by Vihan Mathur – Nov 25, 2025

Penny Fowler Joins Bastion Advisory Board for Growth Phase
A crucial appointment as the company scales.
by Vihan Mathur – Nov 25, 2025

Sunday Gravy strengthens leadership with Sarah Raine
Raine joins with extensive experience across both holding groups and independent agencies.
by Vihan Mathur – Nov 24, 2025

QMS takes top honour at 2025 IMAA Awards
Full winners list is below.
by Vihan Mathur – Nov 21, 2025

Hatched appoints Louise Noble as Client Partner
She shifts from a holding company to an independent agency for the first time.
by Vihan Mathur – Nov 20, 2025

Sticki appoints Bridget Tenison Woods amid growth
Bridget “Sticki’s growth is no accident, the team is sharp, fast, and deeply committed."
by Vihan Mathur – Nov 19, 2025

Icon Agency appoints new Queensland head as Olympics approach
Joanne Painter added that the state’s rising influence made Queensland a critical market for the agency.
by Vihan Mathur – Nov 18, 2025

tonies taps Connected Media for media planning
Connected Media was named a finalist at this year’s Google Excellence Awards.
by Vihan Mathur – Nov 12, 2025

Akcelo strengthens mobile-first expertise with acquisition of POPULA
Founded in 2023 by Jay Morgan and Mitchel O’Donohue, POPULA was created to help brands make advertising built for a mobile-first world.
by Frances Sheen – Sep 24, 2025

Those That Do names its first Creative Director to drive multi-market growth
Claire Sutton will be based in Sydney and work with CEO Ben Walker to guide creative delivery across Sydney, Melbourne, London and Dubai.
by Frances Sheen – Sep 24, 2025

Emotive strengthens leadership with CCO hire
Gavin McLeod: 'What struck me straight away is that Emotive’s independence isn’t just structural, it’s a mindset.'
by Frances Sheen – Sep 16, 2025

IMAA to launch inaugural Fast.Future.Present conference for members
The event will be held on Thursday, 16 October in Sydney.
by Frances Sheen – Sep 16, 2025

Independent agency Graffiti unveils rebrand on 21st anniversary
Kerrie Spaargaren: 'We’re driven by the imperative that the most powerful work exists at the intersection of creativity and effectiveness.'
by Alisha Buaya – Aug 19, 2025

It takes a village - The quiet influencers a focus in Purebaby campaign with The Pistol
Tom Crimmins: 'The idea that ‘Love Comes Naturally’ ties beautifully into both Purebaby’s organic offering and the instinctual way people show love to children.'
by Alisha Buaya – Aug 5, 2025

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