Alisha Buaya

IMAA hosts 12 agency execs on NT cultural immersion trip
Jacqui Alley: 'The IMAA’s goal is to create long-term economic opportunity and visibility for the Aboriginal community through storytelling and genuine collaboration.'
by Alisha Buaya – Jun 30, 2025

Initiative announces Melbourne leadership roles
Megan Davey said the appointments 'set us up for the next chapter of client growth and innovation in Victoria.'
by Alisha Buaya – Jun 30, 2025

Superfan Facebook campaign prompts Lipton Chai Latte relaunch
Wellison D'Assuncao: 'The bigger story here for brands and marketers is the one about the importance of understanding your audience and the power they have.'
by Alisha Buaya – Jun 30, 2025

Snapchat rolls out creator tools and Apple Watch updates
The creator tool updates aim to empower creators to capture their realest moments on Snapchat and make it easier than ever to create, share, and watch content.
by Alisha Buaya – Jun 27, 2025

The Ads That Made Us: McCain does it again, 481 1111, and Melbourne's very own Franco Cozzo
This week: Francesca Ryan, Alex Vishney and Sylvia Pickering
by Alisha Buaya – Jun 27, 2025

Lovehoney battles tough ad restrictions in unapologetic, raunchy new campaign
Camilla Rossi: 'By blending clever strategy, humour, a bit of mischief and a lot of innuendo, we’re thrilled to launch ‘Feel the Lovehoney’.'
by Alisha Buaya – Jun 27, 2025

Over $800k raised through efforts of media in multi-channel GIVIT NSW Flood Appeal campaign
Samantha Richardson: 'This campaign truly shows the power of partnership in making a real difference on the ground.'
by Alisha Buaya – Jun 27, 2025

One creative build. Multiple networks. Minimal handling. StreetIQ's new DOOH platform.
Stephen Dolan: 'Our focus now is making that possible in more markets and helping more advertisers take full advantage of what DOOH can really do.'
by Alisha Buaya – Jun 27, 2025

Group sales director returns to oOh!media
Mark Fairhurst: 'He brings proven leadership, trusted agency and client relationships, and a strong alignment with our customer-first approach.'
by Alisha Buaya – Jun 27, 2025

Adhese launches Retail Media as a Service with a tech stack clients can truly own
Sven Marievoet: 'With them on board, we’re ready to accelerate our mission to help retailers around the world take control of their media business.'
by Alisha Buaya – Jun 26, 2025

Allen's Lollies campaign insists it will always 'Bring the Fun'
Melanie Chen: '‘Bring the Fun’ reminds everyone when you bring a bag of Allen’s lollies, you are bringing more than just a bag of lollies, you are bringing the fun to any occasion.'
by Alisha Buaya – Jun 26, 2025

Kantar’s Brand Blueprint Awards crowns Tinder Australia campaign for ‘Most Effective’
Kristen Hardeman: 'Our aim was to shift perceptions by showcasing Tinder’s trust and safety features in a meaningful way.'
by Alisha Buaya – Jun 26, 2025

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