Alisha Buaya
Snapchat 2025 review and predictions: Connection, creation and the rise of niche creators and educational content
Ryan Ferguson: ‘It’ll be exciting to see how Snapchat can continue to nurture the rise of creators in Australia and how brands will find innovative ways to connect with customers.’
by Alisha Buaya – Dec 18, 2024
AKQA appoints Tara McKenty as executive creative director
Justine Leong: 'Her commitment to innovation and inclusion aligns perfectly with AKQA’s mission to create a better future.'
by Alisha Buaya – Dec 18, 2024
Australian Pork launch festive campaign with Colin Fassnidge and My Nonna Fina via Hello Social
Sam Kelly: 'We love that Australian Pork were so up for leaning into their playful tone of voice and doing something more disruptive than your standard 'cooking with me' influencer piece.'
by Alisha Buaya – Dec 18, 2024
Carlton & United Breweries 'Embrace the Mid' in new product campaign via Clemenger BBDO
Adrián Flores: 'It’s a beer ad. Made how beer ads are meant to be made: half naked and full flavoured.'
by Alisha Buaya – Dec 18, 2024
DiDi introduce tow service in time for summer festive season via Sunday Gravy
Mary Graham: 'Launching a tow service was the most responsible thing we could do.'
by Alisha Buaya – Dec 18, 2024
Droga5 promotes Hugh Gurney and Joe Sibley executive creative directors
Tara Ford: 'Hugh and Joe are tremendous creatives and wonderful leaders of talent, who we’re sure will continue to help create world-class work from Droga5 in Melbourne.'
by Alisha Buaya – Dec 17, 2024
Victoria University launches Uniquely You brand platform in a giant leap forward via Noisy Beast
David Llewellyn: 'By having our students tell their individual stories, audiences will see and hear first-hand the positive experiences they have had at VU and they successes we are helping them achieve.'
by Alisha Buaya – Dec 17, 2024
TBWA\Melbourne promotes Kiefer Casamore and Eloise Liley
Kimberlee Wells: 'Kiefer and Elly’s promotions are a testament to their talent and we look forward to harnessing their fresh thinking and perspective as we continue to drive the agency forward.'
by Alisha Buaya – Dec 17, 2024
Snapchat tests Promoted Places on Snap Map with McDonald's
Martin Newman: 'We're always looking for innovative ways to engage with our customers and reach new audiences.'
by Alisha Buaya – Dec 17, 2024
Boomtown's Leanne Glamuzina appointed head of marketing at oOh!media
Neil Ackland: 'She joins oOh! ahead of the launch of MOVE 2.0, which for the first time will include measurement of all regional Out of Home, and her understanding and media insights will be invaluable.'
by Alisha Buaya – Dec 17, 2024
FRAMEN and VIOOH team up to launch Virgin Australia DOOH campaign
Dimitri Gartner: 'This collaboration opens up significant opportunities for brands to connect with professionals in dynamic and influential spaces.'
by Alisha Buaya – Dec 17, 2024
Media Roundup: Government to give ABC $83m, delay in Lisa Wilkinson decision, Love Island crown 2024 winners, Bluey and Nicole Kidman nominated for 30th Critics Choice Awards
Probe into ABC’s coverage of Australian soldiers in Afghanistan submitted almost two months late, Paula Abdul settles sexual assault lawsuit, Chris O’Keefe resigns as 2GB Sydney’s drive show host.
by Alisha Buaya – Dec 17, 2024
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