Alisha Buaya
AFL partners with 72andSunny to launch 2025 Toyota AFL Premiership season
Ross Berthinussen: 'We're inspired to collaborate with this ambitious team and by the possibilities we can unlock together.'
by Alisha Buaya – Jan 28, 2025
Amazon Ads launches Brand+ optimisation capability
Kelly MacLean: 'We believe this is the future of advertising, where advanced AI works in harmony with human expertise to drive business outcomes across the entire marketing funnel.'
by Alisha Buaya – Jan 28, 2025
DDB Group Sydney confirms redundancies
Sheryl Marjoram: 'Redundancies within creative agencies are an unfortunate cost of doing business, but they are not just a business matter; they are also a human matter.'
by Alisha Buaya – Jan 28, 2025
QMS appoints Nick Crowe as Victorian sales director, independent and direct
QMS also announced its group business directors, Chris Haintz and Alex Morrison, have been appointed as large-format product managers.
by Alisha Buaya – Jan 28, 2025
Publicis Groupe ANZ acquires Atomic 212°
Barry O’Brien: 'The Publicis Groupe offering and their continuous encouragement to help our business grow was the compelling factor in making this decision.'
by Alisha Buaya – Jan 28, 2025
Bench Media promotes Jamison Milessis and Jamie Auciello
The media agency also welcomed five new team members, including media strategists, media planners, and performance managers.
by Alisha Buaya – Jan 28, 2025
Uber Eats and PAW Patrol launch via Special PR and Hatched
Lucas Groeneveld: 'When it comes to getting almost anything, including healthy breakfasts - we're on the case!'
by Alisha Buaya – Jan 24, 2025
Tooheys launch tour with Dune Rats to revive Australian pub culture via Thinkerbell
Sesh Moodley: 'With Toohey’s on Tour, we’re not just putting on a tour; we’re taking a stand for the pubs and clubs that keep the fire of live music alive in Australia.'
by Alisha Buaya – Jan 24, 2025
Australian Open generates 1.63 million online mentions
Among the platforms, X was the most engaging, with the highest platform share of 962,000 mentions.
by Alisha Buaya – Jan 24, 2025
Avid Collective calls for alignment on the use of branded content
Luke Spano: 'We want to ensure there is an understanding in the market that branded content is not ad-served.'
by Alisha Buaya – Jan 24, 2025
Media Movers: Karen Halligan, Mark 'MG' Geyer, Melissa Matheson, Henry Tajer and Kate Sheppard
Plus: Joe Aston, Andrew Cook, Jessica Bailey, Michael Hing and Rochelle Chhaya.
by Alisha Buaya – Jan 24, 2025
Match & Wood appoints new head of digital and transformation
Lyndelle O’Keefe: 'We’re helping give our clients the competitive advantage they need right now, and Ronny will be an incredible driving force around this.'
by Alisha Buaya – Jan 23, 2025
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