Alisha Buaya

Avid Collective calls for alignment on the use of branded content
Luke Spano: 'We want to ensure there is an understanding in the market that branded content is not ad-served.'
by Alisha Buaya – Jan 24, 2025

Media Movers: Karen Halligan, Mark 'MG' Geyer, Melissa Matheson, Henry Tajer and Kate Sheppard
Plus: Joe Aston, Andrew Cook, Jessica Bailey, Michael Hing and Rochelle Chhaya.
by Alisha Buaya – Jan 24, 2025

Match & Wood appoints new head of digital and transformation
Lyndelle O’Keefe: 'We’re helping give our clients the competitive advantage they need right now, and Ronny will be an incredible driving force around this.'
by Alisha Buaya – Jan 23, 2025

Snooze brings authentic bedroom moments to life new campaign via Match & Wood
Doni Davies: 'This campaign is a tribute to all those moments and to the role Snooze plays in making them special.'
by Alisha Buaya – Jan 23, 2025

Kawai launches 'Instrumental to life' global platform via Ogilvy
Bridget Jung: 'With this campaign, we set out to remind the world why we play rather than focusing on what we play.'
by Alisha Buaya – Jan 23, 2025

7NEWS kicks off election coverage launching its Election Needle
Anthony De Ceglie: 'This bodes to be an incredibly tight election that could come down to just a handful of seats across the country.'
by Alisha Buaya – Jan 23, 2025

Frank Digital tapped to refresh Meriton's corporate platform
Nicole Geekie: 'We had to strike a balance between maintaining the brand’s legacy while modernising its digital presence to cater to today's users.'
by Alisha Buaya – Jan 23, 2025

Square shows why Service Still Matters via Sunday Gravy
Sam Whatley: 'With this new platform, we’re shining a light on the underappreciated acts of service worker.'
by Alisha Buaya – Jan 23, 2025

HOKA launches Bondi 9 with immersive beachside activation via Emotive
Matt Adams: 'We will celebrate with the Sydney community through a number of run clubs, masterclasses and guest interviews.'
by Alisha Buaya – Jan 23, 2025

News.com.au launches second The Great Aussie Debate survey
Andrew Bucklow: 'Everyone sees Australia through a different lens, and this survey invites us to share our differing opinions.'
by Alisha Buaya – Jan 23, 2025

Connecting Plots appoints new managing director
Tom Phillips: 'Kate has a proven ability of providing steady leadership and supporting and growing the businesses of her clients.'
by Alisha Buaya – Jan 23, 2025

SICKDOGWOLFMAN's Jess Wheeler redefines men’s skincare with exclusive SLATHER launch
Jess Wheeler told Mediaweek: 'We saw a hole in the market. A failure in communication.'
by Alisha Buaya – Jan 23, 2025

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